Sr. Product Marketing Manager, Network Leadership
About the role
This role will define and communicate product and marketing strategies that align with business goals and market demands, with a focus on T-Mobile’s primary product: the network, and the programs that strengthen customer perception of the network and drive consideration and choice.
Responsibilities
- Own the network value proposition, positioning, and messaging architecture by developing and maintaining the claims hierarchy, messaging frameworks, and positioning that define how T-Mobile communicates its network leadership across all channels and audiences
- Create product collateral including data sheets, technical briefs, and presentations to support revenue generation
- Enable sales and partners by building sales tools and training materials that improve product understanding and competitive positioning
- Deliver webinars and training sessions to diverse audiences to enhance product knowledge and adoption
- Provide market and buyer insights to inform campaign strategies focused on demand creation and reputation building
- Maintain product performance and conduct analysis to inform product adoption and provide feedback to product teams
Requirements
- Bachelor’s degree plus 7 years of related work experience OR Advanced degree with 5 years of related experience
- Acceptable areas of study include Marketing, Business, Communications, or relevant field of study
- 7+ years experience delivering successful, holistic product marketing content and collateral that can be tied to increased business revenue
- Business Acumen
- Network Positioning & Messaging
- Go-To-Market Strategies
- Data Analysis
- Market Strategies
- Messaging Strategies
- Product Marketing
- Product Positioning
- Product Promotions
- Sales Enablement
- Stakeholder Management
- Strategic Thinking
- Value Propositions
Qualifications
- At least 18 years of age
- Legally authorized to work in the United States
Skills and Abilities
- Business Acumen
- Network Positioning & Messaging
- Go-To-Market Strategies
- Data Analysis
- Market Strategies
- Messaging Strategies
- Product Marketing
- Product Positioning
- Product Promotions
- Sales Enablement
- Stakeholder Management
- Strategic Thinking
- Value Propositions
Benefits
At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, click here.
Pay
The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
Schedule
T-Mobile does not specify a standard schedule for this role.
Pay Range
$119,600 - $215,700
Corporate Bonus Target
20%
Travel
Yes
DOT Regulated
No
Safety Sensitive Position
No
Base Pay Range
$119,600 - $215,700
Corporate Bonus Target
20%
Application Instructions
Applications will be accepted while the position remains posted. Internally posted positions will remain open for a minimum of 7 consecutive calendar days. External postings may be removed at any time based on business needs, candidate volume, or other operational considerations.
Equal Opportunity Employer
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
Drug-Free Workplace
T-Mobile maintains a drug-free workplace.