Sr Product Marketing Manager

About the role

The Senior Marketing Product Manager will have Product Management responsibilities for specific hemorrhagic products that Balt is currently commercializing and developing in the USA.

This role is a highly dynamic role with shifting responsibilities depending upon the life cycle of products being managed.

Job Responsibilities

• Prepare and execute strategic and tactical elements of product launches.
• Align clinical evidence to commercial objectives.
• Own clinical evidence positioning strategy for the product line with a focus on downstream messaging integration.
• Establish KOL relationships to help deliver Peer-Peer training, Podium presentations, publications, complaint management etc.
• Collaborate with manager on annual strategic planning process for specific franchise.
• Collaborate with commercial leaders to develop and execute education plans for field sales force focusing on communicating clinical data as an advantage in competitive positioning.
• Manage complex product rollouts which require training certifications for the safe and effective use of the device.
• Create VOC, collect and analyze VOC, collaborate with sales organization and be the marketing representative at cross functional R&D project team meetings.
• Model market opportunities integrating epidemiology, population, and adoption scenarios to support product strategy development.
• Create and manage training materials on disease state and products.
• Train sales team on current and future technologies.
• Create and manage demand forecasts for manufacturing.
• Develop strategy, manage logistical elements, and attend domestic and international trade shows (as needed).
• Perform marketing administrative support activities, such as routing external facing material for approval through Balt’s internal system.
• Maintain awareness of the neurovascular specialty for competitive movement.
• Support clinical cases.
• Travel up to 30% of the time.

Qualification Requirements

• Bachelor’s degree
• Minimum of 5 years product management experience in medical device or related industry
• Able to travel for business as needed.

Skills

• Excellent written and oral communication skills
• Team player with a commitment to developing strong collaborative relationships with colleagues, business partners and cross-functional teams.
• Proficient in Microsoft Office
• Analytical skills to analyze launch data and make formal recommendations to senior management.

Work Environment

Working conditions are normal for an office environment.

Benefits

No specific benefits are mentioned in the job posting.

Pay

$130,000 - $160,000 USD