Jobs · Marketing · Colorado

Sr Product Marketing Manager

Advanced Energy · Fort Collins, CO · Yesterday
Marketing$160k–$220k/yrFull-time

About Advanced Energy

Advanced Energy (Nasdaq: AEIS) is a global leader in the design and manufacturing of highly engineered, precision power conversion, measurement and control solutions for mission-critical applications and processes. AE’s power solutions enable customer innovation in complex applications for a wide range of industries including semiconductor equipment, industrial, manufacturing, telecommunications, data center computing and healthcare. Advanced Energy has devoted four decades to perfecting power for its global customers and is headquartered in Denver, Colorado.

POSITION SUMMARY

The Senior Product Marketing Manager partners closely with key customers, field teams, and product leadership to shape product roadmaps, anticipate industry shifts, and accelerate market share growth. This is a high-impact role that blends strategic vision with hands-on execution, with clear ownership of driving market expansion and customer value.

RESPONSIBILITIES

  • Lead customer engagement through Total Relationship Management (TRM) and roadmap discussions
  • Identify and analyze target market segments, industry trends, and emerging technologies; partner with industry experts to define growth strategies and market share targets
  • Develop clear product positioning, value propositions, and differentiation with Product Management
  • Align go-to-market strategies with corporate objectives, working cross-functionally with Marketing, Engineering, and Sales leadership
  • Translate customer insights and market needs into actionable product and technology roadmap priorities
  • Perform ongoing competitive analysis, including market share, positioning, strengths/weaknesses, and strategic moves
  • Shape annual strategic planning, including market sizing, growth forecasts, and key inflection points
  • Partner with Sales and Field teams to enable customer-facing messaging, tools, and campaigns that drive pipeline and revenue
  • Represent the voice of the customer internally to influence product development and innovation priorities

QUALIFICATIONS

  • Proven ability to translate complex technical concepts into clear, customer-focused messaging
  • Strong strategic thinking with demonstrated ability to execute in fast-paced, cross-functional environments
  • Data-driven mindset with experience using market insights to influence decisions and outcomes
  • Excellent communication and stakeholder management skills, with the ability to influence senior leaders and external partners
  • Experience working in global or matrixed organizations preferred
  • Familiarity with semiconductor manufacturing processes, plasma systems, or advanced materials is highly desirable

EXPERIENCE

  • 8+ years of experience in product marketing, technical marketing, applications engineering, or strategic sales within “within a technical product market”
  • Experience with semiconductor equipment manufacturers strongly preferred, particularly in roles such as product marketing, key account technologist, or field applications

EDUCATION

  • Bachelor’s degree in Engineering, Materials Science, Physics, or a related technical field required
  • Master’s degree (Engineering, MBA or similar) strongly preferred

BENEFITS

  • Multiple medical plans available
  • Short and long-term disability and life insurance
  • Health savings and flexible spending accounts
  • Generous time off policy starting with 3 weeks of paid vacation, 7 days of paid sick time, and 12 paid holidays
  • 8 hours of paid volunteer time off
  • 8 weeks of paid parental leave for both parents
  • Company matched 401(k)
  • Tuition reimbursement
  • Expanded mental health coverage and employee assistance programs
  • Other voluntary benefits include critical illness, accident and hospital indemnity, pet insurance, identify theft, and legal assistance

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