Sr. Product Manager

Responsibilities

• Research the market interviewing end users to identify unmet needs, highlight key value propositions, and translate it into key product specifications.
• Understand market requirements (MRD) and support the definition of product concepts and requirements (PRD) that meet customer needs.
• End-to-end product lifecycle management including managing working capital impacts.
• Support decisions on trade-offs with respect to time, features, resources, and quality to meet business objectives.
• Support the development of clear product positioning including pricing and sales (both direct and channel) strategy and create messaging platforms to provide foundation for outbound marketing.
• Contribute to go-to-market plans including messaging, target verticals, sales enablement, etc.
• Develop and manage price positioning, pricing, including ongoing support, pricing tactics, trade-in programs, bundling, etc.
• Work with R&D, applications, demo center, program management, and sales to ensure successful product qualification and launch.
• Track and manage the business (revenue, margin, portfolio share with key partners, etc.) of the product line; take actions necessary to achieve growth and profitability goals.
• Monitor and respond to external factors including competition, market, and technology trends.
• Analyze and benchmark competitive products across the product line, monitor competitive activity, and identify customer needs.
• Be responsible for the product line 18-months’ forecast to support SIOP.
• Be the ultimate advocate and field resource, helping sales maximize revenue and market share.

Qualifications

• BA or BS degree required; MBA or advanced degree preferred.
• 8+ years’ experience in technology product management managing the product from inception through end of life - ideally in the print industry or a capital equipment company.
• Technical acumen: ability to understand digital products, software and applications technology and translate that knowledge into an actionable, clear deliverable to the field.
• Ability to successfully position a product and to communicate this positioning and the product benefits in a way that is truly compelling to the target audience.
• Ability to independently develop and/or lead the development of materials and strategic initiatives to influence the product line.
• Ability to analyze and track the business knowing when to make changes; ability to develop creative solutions and innovative product ideas to continue to deliver the forecast and strategic goals.
• Proven track record of launching and managing successful products in industrial markets.
• Leadership skills with the ability to influence the priorities of other functions to deliver strong business results.
• Team player with strong interpersonal and communication skills.
• Works independently with the ability to multi-task while having excellent attention to detail.
• Strong commercial mindset and demonstrated results working with sales.
• Availability to travel internationally and to work with multiple cultures.