Sr Marketing Manager, Energy, Industry Marketing

Description

Are you an experienced marketing leader in the Energy and Utilities industry? Are you passionate about how technology can be used to solve business problems? Are you eager to shape the way Energy and Utilities companies innovate and modernize their businesses?

Industry Overview

Industry verticals have unique needs and paths for cloud adoption, and the AWS Industry Marketing team helps drive product strategy, go-to-market motions, and marketing activities that help industry customers transform their businesses using the broadest and deepest portfolio of cloud services and solutions.

Responsibilities

• Craft & develop compelling stories, content and tools (e.g. presentations, whitepapers, infographics, webinars, customer success stories, product videos.) that land our energy and utilities value proposition
• Engage with customers and partners to drive advocacy
• Own content strategy and execution for key communication channels including website, blog, social, on-network promotion, and emails
• Plan and execute marketing initiatives at industry events to showcase energy and utilities messaging, content, keynotes, and breakout sessions
• Collaborate with AWS field support teams to maintain internal sales hubs with the latest industry resources, value propositions, and sales enablement content
• Partner with other marketing teams (e.g., web content, campaigns, demand generation, field teams, and events) to drive and execute on global marketing initiatives
• Continuously measure and optimize product marketing initiatives

Qualifications

• 6+ years of professional non-internship marketing experience
• Experience using data and metrics to drive improvements
• Experience with Excel or Tableau (data manipulation, macros, charts and pivot tables)
• Experience building, executing and scaling cross-functional marketing programs
• Experience developing and executing campaigns across a multitude of timezones and languages