Sr. Manager, Regional Partnerships

About the role

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Sr. Manager, Regional Partnerships based in the United States. This is a revenue-driving leadership role responsible for growing regional partnerships across sponsorships and experiential entertainment solutions.

Responsibilities

• Build and maintain a high-volume pipeline of regional brand partners, marketing decision-makers, agencies, and prospective experiential entertainment buyers through proactive outbound prospecting.
• Develop and execute scalable sales strategies across regional sponsorships and experiential entertainment solutions, prioritizing target categories and opportunities based on business potential.
• Create, package, and present tailored partnership platforms and sales proposals that connect media, activation, hospitality, digital, social, and in-venue assets to partner objectives.
• Own partnership and product proposals, contracts, deal structures, negotiations, and commercial terms in collaboration with internal partnerships and legal teams.
• Structure creative, multi-element deals that deliver measurable value, including clearly defined partner objectives, success metrics, asset mixes, and expected outcomes.
• Collaborate with marketing, operations, strategy, legal, activation, and partner success teams to develop opportunities that strengthen brand engagement, drive venue traffic, and enhance guest experiences.
• Maintain accurate Salesforce or comparable CRM records, including prospect activity, pipeline stages, account information, and deal progression.
• Leverage AI-enabled tools to accelerate prospect research, proposal development, competitive analysis, and outreach while maintaining accountability for accuracy and quality.
• Represent the business at venue events and partner experiences, hosting prospective clients and strengthening executive-level relationships.
• Monitor pipeline health and commercial performance, communicate progress to leadership, and identify new revenue-building opportunities across both partnership offerings.
• Ensure successful post-sale delivery by partnering with activation and success teams to track performance against agreed objectives and commitments.
• Contribute new commercial ideas and continuously identify ways to expand the partnership platform and create incremental revenue opportunities.

Requirements

• Bachelor’s degree required, with 8+ years of sponsorship or partnership sales experience, ideally within sports, entertainment, media, hospitality, or venue-based businesses.
• Demonstrated success closing complex, multi-element deals with regional and national brands, agencies, and marketing organizations.
• Experience managing multiple products, offerings, or revenue streams simultaneously, with the ability to move between consultative sponsorship sales and more transactional product sales.
• Strong understanding of advertising, brand marketing, sponsorship strategy, and the ways regional marketers evaluate partnership ROI.
• Proven expertise in deal negotiation and creative commercial structuring across media, activation, hospitality, digital, and in-venue branding.
• Strong pipeline-development, prospecting, presentation, project management, and sales execution skills, with a consistent focus on revenue generation.
• Executive presence and excellent communication skills, with the ability to build credibility and influence both senior external partners and internal stakeholders.
• Strong proficiency in Microsoft Office, particularly Excel and PowerPoint, along with experience using Salesforce or another CRM platform.
• Demonstrated fluency with AI tools such as ChatGPT, Claude, Copilot, or comparable solutions, including the ability to critically evaluate AI-generated outputs.
• Highly organized, commercially minded, self-directed, and comfortable operating in a fast-moving environment with multiple priorities.
• Able to collaborate effectively across functions while maintaining ownership of sales goals, partner relationships, and deliverables.
• Willingness to travel to support venue events, partner experiences, and business needs as required.

Benefits

• Competitive compensation and a full-time remote work arrangement within the United States.
• Free play privileges and 50% off food.
• Medical, dental, and vision insurance for eligible team members.
• 401(k) plan with team member matching.
• Free mental health and well-being platform.
• Opportunities to learn, grow, and take on expanded responsibilities.
• A collaborative, inclusive, and energetic work environment designed to encourage connection and creativity.
• Clear direction, strong tools, and opportunities to contribute ideas and influence commercial growth.
• A culture focused on continuous improvement, inclusion, personal development, and creating meaningful experiences.