Sr. Manager of Business Development & Growth

Core Responsibilities

• Maintain and improve the agency’s CRM ecosystem, including platform administration, segmentation, workflow support, and pipeline visibility
• Manage dashboards tied to growth KPIs, ensuring stakeholders have clear, timely insight into performance and activity
• Support the planning and execution of outbound campaigns across CRM (Salesforce), email, and related channels, helping coordinate messaging, testing, and follow-up
• Partner with internal teams to keep growth initiatives aligned, documented, and progressing on schedule
• Work closely with pitch teams and agency partners to support new business development efforts from narrative development through final delivery
• Help translate subject matter expertise into clear, compelling presentation materials and RFP responses
• Cook up growth-related marketing initiatives, including conferences, sponsorships, announcements, and follow-up activities
• Contribute to programs and materials that strengthen agency awareness and support pipeline generation

Required Skills & Abilities

• Ability to build strong working relationships across teams and maintain momentum across shared initiatives
• Comfort managing multiple projects at once while keeping details, timelines, and deliverables on track
• Strong written communication skills, especially in presentations, pitch materials, and outbound messaging
• Experience working with CRM platforms such as Salesforce or HubSpot
• Understanding of marketing automation, segmentation, and outbound campaign workflows
• Ability to bring structure to evolving processes and improve consistency through practical systems
• Confidence using presentation tools such as PowerPoint, Keynote, Canva, Prezi, or Pitch to create polished business materials
• Familiarity with emerging technologies and AI tools that improve workflow efficiency and output