Sr. Manager, Marketing Analytics & Measurement

About the role

You will serve as a Senior Manager within our Marketing Analytics & Measurement team, acting as the strategic measurement lead for 1 to 3 large enterprise clients. You are accountable for turning measurement into business outcomes. You will lead the measurement strategy across Marketing Mix Modeling, incrementality testing, forecasting, and budget optimization, ensuring insights translate into confident marketing decisions and tangible performance improvements. You will serve as the primary measurement voice with senior client stakeholders, regularly presenting to VP and C-level leaders. This is not a technical model-building role. Your responsibility is not to build models, but to ensure they drive decisions.

Requirements

• 8 to 15 years of experience in marketing, marketing analytics, or marketing consulting roles with direct client responsibility
• Demonstrated ability to translate complex marketing analytics into clear business recommendations
• Strong executive communication skills with experience presenting to VP and C-level leaders
• Experience leading client relationships and owning outcomes, not just deliverables
• Ability to influence cross functional teams without formal authority
• Experience managing and developing direct reports
• Action oriented mindset with a bias toward progress and decision making

Qualifications

• Leverage Marketing Mix Modeling, incrementality testing, or other marketing effectiveness frameworks to inform investment decisions
• Experience using measurement outputs to guide budget allocation, forecasting, or strategic planning
• Agency experience, particularly within performance marketing or full funnel marketing environments
• Industry experience in telecom, retail, or other large scale consumer marketing organizations
• Experience contributing to business development efforts or supporting new client growth