Sr Manager, Art Director

Why Campbell’s

Benefits begin on day one and include medical, dental, short and long-term disability, AD&D, and life insurance (for individual, families, and domestic partners).

Employees are eligible for our matching 401(k) plan and can enroll on the first day of employment with immediate vesting.

Campbell’s offers unlimited sick time along with paid time off and holiday pay.

If in WHQ – free access to the fitness center. Access to on-site day care (operated by Bright Horizons) and company store.

Our “Campbell’s Cares” program matches employee donations and/or volunteer activity up to $1,500 annually.

Campbell’s has a variety of Employee Resource Groups (ERGs) to support employees.

What You Will Do

• Partner with the Copywriter to lead concept development across high-, mid-, and low-priority projects (including photoshoot creative direction, video storyboards, social concepts, sizzle scripts, etc.)
• Translate brand strategy, consumer insights, and trends into visually compelling, platform-native ideas
• Set the visual direction, look and feel, and storytelling approach for campaigns, content series, launches, and always-on content
• Leverage AI and emerging tools to explore visual directions, accelerate concept development, and prototype ideas more efficiently
• Help shape the Studio C design operation, including freelancer management, workflow development, and ways of working in an evolving creative tool landscape
• Guide and inspire Production Designer and freelancer talent, ensuring concepts translate seamlessly into scalable execution
• Present concepts clearly and persuasively to internal stakeholders and leadership
• Contribute to rapid-turn content needs
• Participate in brainstorms and bring proactive, insight-driven ideas to the table

Who You Will Work With

• Associate Director, Creative + Content Strategy
• Copywriter (paired concept partner)
• Sr. Production Designer
• Studio C Production & Test Kitchen teams
• Consumer Experience teams (Social, CE, Digital UX, Omni, Digital Shelf, PR, Insights) and Brand teams
• Freelancer talent

What You Bring To The Table

• (Must Have) Bachelor’s degree in Design, Advertising, Visual Communications, or related field
• 8+ years of experience in creative roles (Art Director, Designer, or similar), preferably within CPG, agency, in-house studio, or digital commerce environments
• Expert-level proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign) with strong understanding of typography, layout, composition, visual hierarchy, color, and art direction fundamentals
• Strong design sensibility with the ability to create visually compelling, premium, and platform-native content systems across multiple channels and formats
• Demonstrated ability to lead projects from concept through execution while maintaining high creative standards and attention to detail
• Deep understanding of storytelling, branding, and consumer engagement across digital-first and social content environments
• Experience directing photo/video shoots, developing storyboards, and guiding visual storytelling from ideation through post-production
• Strong presentation, communication, and stakeholder management skills
• Experience mentoring designers, freelancers, and cross-functional creative teams while providing thoughtful creative direction and feedback
• Experience using AI-enabled creative tools to support concepting, visual exploration, ideation, and workflow efficiency, with curiosity around emerging technologies and evolving creative processes