Sr. Director, Talent & Creator Marketing
Overview
We are seeking a Sr. Director of Talent & Creator Marketing to lead a growing team and manage a portfolio of complex, high-profile campaigns. This role involves shaping our presence in the creator economy and building lasting initiatives.
What You'll Do
Directly oversee a small influencer marketing team, assigning work, reviewing output, coaching on craft, and keeping everyone on deadline.
Support team members' growth through regular feedback, hands-on guidance, and clear expectations.
Build and refine workflows, processes, and tooling that help the team execute more efficiently as the workload grows.
Drive talent & influencer strategy for new business pitches and existing client proposals, from concept through polished deck.
Develop compelling sales materials, case studies, and capabilities presentations that win and retain business.
Translate complex client briefs into clear, differentiated campaign strategies with measurable objectives.
Collaborate closely with account, creative, and social teams to bring integrated ideas to life.
Personally oversee key campaigns from kickoff through wrap, staying close to talent negotiation, contracting, briefing, content review, and final delivery.
Step in as the day-to-day point of contact on high-priority or complex accounts, ensuring nothing slips through the cracks.
Own or directly supervise fast-turn projects, making quick calls on talent, scope, and execution without sacrificing quality.
Review and sign off on campaign reporting, ensuring recaps are accurate, insightful, and client-ready.
Maintain direct relationships with talent, agents, and creator networks, and put those relationships to work on campaigns.
What You Bring
8+ years of talent & influencer/creator marketing experience, with at least 2–3 years directly managing people and overseeing campaigns.
Experience across brand, entertainment, or sports clients preferred. Agency background strongly preferred.
Proven ability to build and present strategies and decks that win business.
Deep fluency in the creator ecosystem — platforms, talent tiers, rates, content formats, and emerging trends.
Track record of negotiating talent & influencer/creator deals at scale, including celebrity and macro talent.
Existing relationships with creator talent and management strongly preferred.
Strong project management skills with the ability to manage competing priorities under tight deadlines.
Collaborative partner who also knows when to own a decision and drive the work forward.
Exceptional written and verbal communication — polished in client settings, clear and direct internally.
Experience with influencer platforms (e.g., AspireIQ, Grin, Traackr, CreatorIQ) and reporting tools.
Bonus Points
Experience in sports, music, or entertainment verticals.
Background in paid amplification and dark posting strategy for creator content.
Familiarity with both brand safety considerations and authentic creator-first storytelling.
Pay Range
The pay range for this position is: $170,000 - $190,000 per year.
Benefits
This position is also eligible for benefits and discretionary bonus.