Jobs · Marketing · California

Sr. Director of Web Strategy & Experience

Ladders · San Francisco, CA · 1 mo ago
On-siteMarketing$217k–$290k/yrFull-time

Location: San Francisco, CA – US‑based candidates only; no visa sponsorship.

About the role

For our client, we are seeking a Sr. Director of Web Strategy & Experience to join the team of a leader in the Enterprise Technology space. This role will own the vision and execution for the company’s web presence, with a strong focus on converting enterprise buyers through a high‑performing digital experience. The position will partner closely with marketing, design, development, content, and analytics teams to elevate the website as a core revenue‑driving channel. You will lead strategy, prioritize improvements across user experience and technical performance, and build a team capable of scaling web impact across the organization.

Responsibilities

  • Define and execute the strategic roadmap for the company’s website.
  • Coordinate cross‑functional teams to deliver impactful website updates.
  • Drive conversion rate optimization and funnel performance.
  • Maintain high standards for UX and design across platforms.
  • Ensure optimal technical infrastructure and web performance.
  • Lead hiring and development of a high‑performing web team.
  • Manage priorities and maintain team momentum in uncertain conditions.

Qualifications

  • 12+ years in B2B website strategy, digital marketing, or web product management.
  • 5‑8 years of team management experience, including designers, developers, or content teams.
  • Proven expertise in managing modern WebOps stacks including CMS and analytics.
  • In‑depth knowledge of effective B2B SaaS web journeys and conversion strategies.
  • Track record in developing talent into future leaders.
  • Experience building and scaling web or digital teams from scratch.

Compensation

$217,000 – $290,000 annually.

Benefits

  • Comprehensive medical, dental, and vision plans.
  • Wellbeing Fund for flexible wellness expenses.
  • Mental health support including therapy and coaching.
  • 401(k) program to help secure your financial future.
  • Education and learning stipend for professional development.
  • Flexible vacation policy for work‑life balance.
  • Paid parental leave for family support.
  • Quarterly company‑wide recharge days.
  • Work‑from‑home stipend for remote work success.

Similar jobs