Sr. Director of Web Strategy & Experience
Ladders · San Francisco, CA · 1 mo ago
On-siteMarketing$217k–$290k/yrFull-time
Location: San Francisco, CA – US‑based candidates only; no visa sponsorship.
About the role
For our client, we are seeking a Sr. Director of Web Strategy & Experience to join the team of a leader in the Enterprise Technology space. This role will own the vision and execution for the company’s web presence, with a strong focus on converting enterprise buyers through a high‑performing digital experience. The position will partner closely with marketing, design, development, content, and analytics teams to elevate the website as a core revenue‑driving channel. You will lead strategy, prioritize improvements across user experience and technical performance, and build a team capable of scaling web impact across the organization.
Responsibilities
- Define and execute the strategic roadmap for the company’s website.
- Coordinate cross‑functional teams to deliver impactful website updates.
- Drive conversion rate optimization and funnel performance.
- Maintain high standards for UX and design across platforms.
- Ensure optimal technical infrastructure and web performance.
- Lead hiring and development of a high‑performing web team.
- Manage priorities and maintain team momentum in uncertain conditions.
Qualifications
- 12+ years in B2B website strategy, digital marketing, or web product management.
- 5‑8 years of team management experience, including designers, developers, or content teams.
- Proven expertise in managing modern WebOps stacks including CMS and analytics.
- In‑depth knowledge of effective B2B SaaS web journeys and conversion strategies.
- Track record in developing talent into future leaders.
- Experience building and scaling web or digital teams from scratch.
Compensation
$217,000 – $290,000 annually.
Benefits
- Comprehensive medical, dental, and vision plans.
- Wellbeing Fund for flexible wellness expenses.
- Mental health support including therapy and coaching.
- 401(k) program to help secure your financial future.
- Education and learning stipend for professional development.
- Flexible vacation policy for work‑life balance.
- Paid parental leave for family support.
- Quarterly company‑wide recharge days.
- Work‑from‑home stipend for remote work success.