Sr Digital Advertising Consultant

This is a remote, full-time opportunity for an experienced digital marketer based in the United States.

About the role

Lead sophisticated digital advertising strategies for automotive dealer clients across multiple performance channels. Manage accounts throughout their lifecycle—onboarding, strategic planning, optimization, reporting, and retention—combining hands-on campaign management with consultative client engagement and performance analysis. Work across Search, Display, Social, and Video advertising while identifying opportunities to improve results and expand client portfolios. Serve as a subject-matter expert, mentor colleagues, and help shape digital advertising best practices.

Responsibilities

• Manage assigned advertising accounts throughout the full lifecycle: onboarding, ongoing management, optimization, and performance reviews.
• Serve as a trusted digital advertising consultant by understanding each client’s business objectives and aligning strategies with their goals.
• Develop monthly and quarterly advertising strategies in collaboration with clients and translate them into measurable initiatives.
• Execute, monitor, optimize, and present results of digital advertising campaigns across Search Engine Marketing, Display, Social, and Video channels.
• Maintain strong client relationships and consistently meet or exceed retention and service-level expectations.
• Respond promptly to client and internal requests, ensuring commitments and deliverables are completed within established service-level agreements.
• Manage advertising budgets effectively and ensure campaigns remain aligned with client performance objectives.
• Identify opportunities to expand and enhance clients’ advertising portfolios through new channels, tactics, and strategic recommendations.
• Continuously optimize campaigns using industry standards, internal best practices, performance data, A/B testing, and conversion rate optimization techniques.
• Collaborate with supervisors, managers, specialists, and other account team members to achieve department-wide performance objectives.
• Mentor and support Specialists and Consultants by sharing knowledge, providing guidance on best practices, and encouraging continuous professional development.
• Act as a digital advertising subject-matter expert and proactively share insights, processes, and expertise with colleagues and cross-functional teams.

Requirements

• Bachelor’s degree or equivalent combination of education and professional experience.
• At least 4 years of experience managing digital advertising campaigns, preferably within an agency environment.
• At least 2 years of customer service or client-facing experience, with demonstrated success managing complex client relationships.
• Strong hands-on proficiency with Google Ads, Microsoft Ads, Facebook Ads, and Google Analytics.
• Experience managing and optimizing accounts with significant advertising budgets.
• Familiarity with advertising management platforms such as Kenshoo, Marin, DoubleClick, Fluency, or comparable technologies.
• Strong analytical and problem-solving abilities, with excellent attention to detail and a data-driven approach to campaign optimization.
• Excellent written and verbal communication skills, with the ability to present performance insights and recommendations clearly to clients and internal stakeholders.
• Proficiency with Microsoft Excel, Word, and Outlook.
• Ability to manage multiple priorities, meet deadlines, and work effectively in a fast-paced environment.
• Google Analytics certification is preferred.
• Google Ads and Microsoft Ads certifications are preferred.
• Experience as a PPC analyst is a plus.
• Project management experience is advantageous.
• Automotive marketing or automotive internet sales experience is highly desirable.
• Must be based in the United States.

Benefits

• Targeted salary range of $50,900–$72,850, with final compensation determined by factors such as experience, training, certifications, internal equity, market conditions, and role responsibilities.
• Medical, dental, and vision insurance.
• Company-matched 401(k) plan.
• Flexible paid time off and sick leave.
• Six weeks of paid parental leave.
• Eight paid national holidays.
• Company-paid basic life insurance.
• Voluntary supplemental life insurance.
• Voluntary short- and long-term disability insurance.
• Voluntary pet insurance.
• Optional healthcare and dependent care FSA accounts.
• Full-time remote work environment.
• Opportunity to develop advanced digital advertising expertise while working with complex client portfolios.
• Mentorship and professional development opportunities through collaboration with experienced digital marketing professionals.