Sr Creative Strategist, Beauty

Job Description Senior Creative Strategist, Growth El Segundo, CA | Hybrid $120K–$140K | Full-Time A fast-growing prestige beauty/skincare brand is seeking a Senior Creative Strategist to lead paid social creative strategy across Meta, TikTok, and other performance channels. This is a hands-on, data-driven role connecting performance insights to creative concepts that drive engagement and conversion. What You’ll Do Develop paid social creative strategy based on performance data, consumer insights, and product positioning Create concepts, hooks, scripts, UGC briefs, static ads, and testing frameworks Brief and manage UGC creators, freelance designers, and video editors Manage creative projects from concept through delivery Handle light editing and production using tools such as CapCut, Figma, or Adobe Express Analyze creative performance and continuously iterate on winning concepts Stay current on social, beauty, and creative trends Leverage AI tools such as ChatGPT, Claude, Runway, or similar to accelerate creative development What We’re Looking For 5–7+ years in paid social creative, performance creative, growth marketing, or a related role Strong Meta and TikTok paid social experience Portfolio demonstrating performance-driven creative with measurable results Excellent creative strategy, copywriting, and briefing skills Experience managing UGC creators and freelance/external creatives Strong project management and collaboration skills Proficiency with a lightweight creative tool such as CapCut, Figma, or Adobe Express Hands-on experience incorporating AI into creative workflows Beauty, skincare, wellness, or lifestyle experience strongly preferred