Sr Creative Services Liaison
The University of Kansas Health System · Shawnee, KS · 2 mo ago
MarketingFull-time
Responsibilities
- Responsible for the ongoing project management and workflow, through Marketing and Corporate Communications, internal clients, outside producers and distribution.
- Manages development and execution of a wide range of materials for external and internal audiences.
- Performs intake, assessment and triage of communications projects and system-wide initiatives: meets and consults with clients, assesses communications needs, ensures project prerequisites, requirements and criteria are identified, documented and established in order for a project to move forward.
- Maintains ongoing communications with clients about project progress or changes, managing relationships and expectations during the planning, development and execution of communications projects.
- Takes informed, appropriate action to move ahead or change project direction based on client feedback.
- Sets priorities and establishes timelines based on project requirements, budget and current team workload.
- Affirms project progress, troubleshoots delays and obstacles, implements mediating actions and ensures expectations for project deliverables are met.
- Heads production meetings and serves as a resource, making recommendations and providing guidance to writers, designers and other producers.
- Serves as liaison and manages relationships with printers, freelance writers, designers, photographers and other agencies (e.g., mail houses and promotional item vendors).
- Determines when and which appropriate outside resources are needed to meet project requirements and staff bandwidth.
- Evaluates projects for quality and accuracy before production and conducts press checks as required, making recommendations for improving overall effectiveness in production, design, specifications and methods.
- Serves as media planner for the health system, working closely with leadership, strategic marketing and creative team members, our agency of record, local publications and vendors to make recommendations on advertising content and placement in print and electronic mediums based on budget and strategic priorities.
- Manages the health system brand management portal.
- Creates and maintains content using the content management system.
- Manages the workflow of all projects created in the portal, approving or providing direction for each project.
- Trains and provides ongoing education to all brand management portal users, championing the health system brand and providing on-brand recommendations to communications teams and staff.
- Develops, implements and maintains department processes and project tracking systems to streamline workflow and improve efficiency.
- Drives issue resolution.
- Collaborates with all levels of leadership and staff to meet organizational goals.
- Manages all aspects of the department proofing process.
- Interviews, hires and trains freelance proofreaders and provides input and recommendations along with team members on the health system’s writing style guide and brand standards.
- Responsible for writing assignments and project work as assigned.
- Analyzes project timeline, budget and workload data to report on department productivity, and expenses, creating weekly, monthly, annual and ad hoc department reports as needed.
- Manages fulfillment of all printed marketing materials, distributing materials throughout health system and partner locations.
- Audits online and physical fulfillment areas regularly to ensure the most updated materials are in use.
- Provides guidance on what materials are best for use at events, conferences and wellness events.
Qualifications
- High School Graduate
- Bachelor's Degree in related field of study from an accredited college or university - preferably in Communications.
- 3 or more years of broad business experience including 1 year minimum of financial budgeting experience including accounting procedures and software.
- 1 or more years of project management experience.
- 1 or more years of experience with printing and online production processes and with content management systems.