Sr. Copywriter

Responsibilities

• Write and develop copy across all brand channels and touchpoints, including product detail pages, landing pages, features and benefits, sale promos, alt image copy, packaging, and Amazon.
• Partner with Brand on voice and direction, EComm on performance and publishing cadence, and Design on copy-to-visual cohesion.
• Collaborate with cross-functional partners to develop and implement SEO strategy, ensuring copy is optimized consistently across channels.
• Serve as the final editorial review before copy is published.
• Maintain brand books to reflect current, live copy standards.
• Contribute to product launch and relaunch storytelling in partnership with the Creative Director and Brand team.

Qualifications

• Proven EComm copywriting experience with a strong portfolio across the digital shelf.
• Exceptional copy editing skills and a consistent command of brand voice.
• Solid understanding of SEO strategy with hands-on experience implementing it at the copy level and partnering cross-functionally to execute.
• Experience working with AI agents and automation tools to manage copy distribution across multi-channel workflows.
• Proficiency in Salsify, Figma, or comparable content management and design systems.
• Able to manage competing priorities, stakeholders, and deadlines with precision.
• A collaborative working style — this role interfaces with nearly every team in the organization.

Pay

$95,000 to $115,000, DOE