Sr. Commercial Marketing Manager
About the role
The Sr Commercial Marketing Manager is responsible for developing and implementing strategies which promote company growth and brand awareness. This role develops strategies and business cases for all services and product innovations and current product optimization, factoring in market dynamics, consumer patterns, competitive actions, retailer/channel conflict, etc. The Sr Commercial Marketing Manager works with multiple internal and external groups such as Market Intelligence, Product, Engineering, Marketing, Program Management and Operations to define and execute strategic vision. Leads the discovery phase for new opportunities and presents recommendations to senior leadership.
Responsibilities
- Develop and implement T-Mobile strategies to continuously improve the customer experience and drive subscriber and revenue growth.
- Drive strategy and high-level business rationale — market/product/brand fit, etc. — and own T-Mobile service and product roadmap.
- Define target, value prop and reason to believe requirements; lead creation of and prioritizing use cases to deliver on strategy.
- Develop strategy using data analytics and customer/business insights to clearly articulate market opportunities and provide recommendations to senior leadership on path forward.
- Collaborate closely with product and GTM teams to drive successful product launches and revenue enhancements.
- Manage multiple priorities in a fast paced and changing environment.
- Manage business performance including tracking of results, preparing contingencies and developing iterations of the plan in a competitive environment.
- May lead/mentor less experienced peers.
Requirements
- Bachelor's Degree (Required); Master's/Advanced Degree (Preferred)
- Marketing experience in one or more of the following categories: software/hardware, web, telecommunications, consumer electronics, or consumer packaged goods (Required)
- Driving strategy cross functionally (Preferred)
- Analyzing customer, business and industry data to drive business performance (Preferred)
- At least 18 years of age
- Legally authorized to work in the United States
Benefits
- Medical, dental and vision insurance
- Flexible spending account
- 401(k)
- Employee stock grants
- Employee stock purchase plan
- Paid time off and up to 12 paid holidays (about 4 weeks for new full-time employees, about 2.5 weeks for new part-time employees annually)
- Paid parental and family leave
- Family building benefits
- Back-up care
- Enhanced family support
- Childcare subsidy
- Tuition assistance
- College coaching
- Short- and long-term disability
- Voluntary AD&D coverage
- Voluntary accident coverage
- Voluntary life insurance
- Voluntary disability insurance
- Voluntary long-term care insurance
- Mobile service & home internet discounts
- Pet insurance
- Access to commuter and transit programs
- Annual bonus or periodic sales incentive/bonus based on role (corporate employees eligible for year-end bonus based on individual and/or company performance; certain Customer Care positions eligible for monthly bonuses)
- Free, year-round money coaches
Pay
Total Target Cash Earnings Opportunity: $131,160 – $236,640 (combining base salary and annual incentive opportunity at target performance). National Base Pay Range: $109,300 – $197,200. Actual pay varies by work location, qualifications, and experience. Location-specific ranges available at paylookup.t-mobile.com.
Travel required. Not a DOT regulated position. Not a safety sensitive position. Requisition ID: REQ378099.