Sr. Brand Manager - Active Nutrition

About the role

We are seeking two Senior Brand Managers to join our Active Nutrition portfolio. One role will focus on C4-Preworkout, and the other will support Cellucor & XTEND. Each role will have dedicated ownership over its respective brands.

Responsibilities

• Fortify the category position of C4-Preworkout
• Expand the reach of C4-Preworkout
• Lead the next era of dominance for C4-Preworkout
• Build the future of C4 sports nutrition
• Steward every facet of the Cellucor & XTEND brands
• Protect the legacy of Cellucor & XTEND
• Propel Cellucor & XTEND into the next era of growth
• Uncover whitespace opportunities or proactively address emerging challenges to support the brand’s innovation pipeline

Requirements

• 7+ years brand marketing, ideally with a background in the sports nutrition, health & wellness space or consumer products
• 1+ years of direct people leadership experience
• Bachelor’s degree or MBA in business, marketing, communications or related field preferred
• Familiarity with the latest trends in sports nutrition and natural affinity for the health & wellness space
• Experience translating rich consumer insights into actionable and compelling marketing tactics and new innovation opportunities
• Project management skills to manage multiple high-profile and high-budget projects at once
• Ability to work collaboratively and cross-functionally in a fast-paced environment where the ability to influence and build relationships is critical
• Excellent communication and presentation skills
• Proactive personality and careful attention to detail
• Strong organizational skills and ability to prioritize in a fast-paced environment
• Self-starter that can effectively manage time with little to no supervision
• Ability to build strong internal/external relationships

Qualifications

• Competitive health insurance
• Life insurance
• Mental wellness programs
• 401K matching
• Lifestyle Spending Account
• Unlimited vacation paid time off
• Volunteer time off
• Discounts on C4 Energy, Cellucor, and XTEND products
• Paid parental leave
• Reimbursement for expenses related to childcare, fertility treatments, legal fees, and more through our Lifestyle Spending Account

Skills

• Develop and champion a comprehensive brand strategy
• Steward every facet of the brand from breakthrough new product launches to high-impact brand campaigns
• Ensure disciplined execution and consistent in-market presence
• Inspire cross-functional teams to deliver cohesive, culture-relevant campaigns
• Maximize reach and brand resonance
• Foster strong cross-functional partnerships and transparent communication
• Establish clear KPIs and translate analytics into action
• Continuously optimize initiatives to accelerate growth and increase marketing effectiveness
• Decode market trends, consumer behavior, and competitive dynamics
• Embody and champion the C4 brand voice, values, and ambition

Benefits

• Competitive health insurance
• Life insurance
• Mental wellness programs
• 401K matching
• Lifestyle Spending Account
• Unlimited vacation paid time off
• Volunteer time off
• Discounts on C4 Energy, Cellucor, and XTEND products
• Paid parental leave
• Reimbursement for expenses related to childcare, fertility treatments, legal fees, and more through our Lifestyle Spending Account

Pay

TBD

Schedule

TBD