Sr. Advertising Specialist

Responsibilities

• INITIATES, DEVELOPS, AUTOMATES AND COORDINATES EFFECTIVE DESIGN SOLUTIONS FOR AD LAYOUTS.
• PREPARES AND OVERSEES ALL ACTIVITIES ASSOCIATED WITH FINAL DESIGN AND PRODUCTION.
• EXERCISES GOOD JUDGMENT IN RECOMMENDING FORMATS AND INNOVATE GRAPHICS OPTIONS TO MAXIMIZE IMPACT AND REMAIN COMPETITIVE.
• SUPERVISE AND OVERSEE WORK OF AD SPECIALISTS.
• COORDINATE ANY NECESSARY PHOTOGRAPHY FOR PROJECT BEING DEVELOPED WHEN NEEDED.
• RESPONSIBLE FOR GENERATING OVER 100 AD PAGES WEEKLY, PRODUCE AD LAYOUTS TO MEET THE GUIDELINES GIVEN BY RETAIL CUSTOMERS.
• DETERMINE THE APPROPRIATE VERSION FOR ADS BASED ON CUSTOMER NEEDS.
• DETERMINE WHICH PRODUCTS TO INCLUDE IN AD BASED ON REGION AND INFORMATION FROM DIRECTORS OF GALAXY/IGA/PIGGLY WIGGLY.
• GENERATE PROOF, SEND TO CUSTOMER AND MAKE APPROPRIATE CHANGES BASED ON CUSTOMERS SPECIFICATIONS.
• RELEASE ADS, GRIDS AND RUN LIST TO ENSURE ACCURATE PRINT VERSIONS AND DISTRIBUTION.
• PREPARING FILES FOR EMAIL BLAST AND PROVIDING ACCURATE INFO FOR SOCIAL MEDIA.
• KEEP ADVERTISING MANAGER INFORMED ON PROGRESS OF WEEKLY ADS.
• COMMUNICATE WITH THE GALAXY/IGA/PIGGLY WIGGLY ADVERTISING CUSTOMERS AND DEPARTMENTS TO ENSURE THAT AD LAYOUTS MEET CUSTOMER EXPECTATIONS.
• POLICY AND PROCEDURE: PROVIDE SUPPORT TO ALL MDI DEPARTMENTS IN PREPARING WINDOW SIGNS, NEWSPAPER ADS, BAG STUFFERS, AD LAYOUTS, DIGITAL COUPONS, ETC.
• MAY BE REQUIRED TO PERFORM OTHER TASKS AS NECESSARY.

Qualifications

• TWO YEAR DEGREE OR 5 YEARS EQUIVALENT EXPERIENCE IN GRAPHIC DESIGN, MARKETING, AD LAYOUT, ETC.
• MUST HAVE GOOD TIME MANAGEMENT, ORGANIZATIONAL, INTERPERSONAL, AND COMMUNICATION SKILLS.
• MUST BE ABLE TO WORK WELL AND COMMUNICATE WITH CUSTOMERS AND VENDORS.
• MUST BE ABLE TO WORK WELL UNDER PRESSURE AND MEET WEEKLY AND DAILY DEADLINES.
• MUST BE SELF MOTIVATED AND CREATIVE.
• EXCELLENT KNOWLEDGE OF ADOBE SOFTWARE: INDESIGN, PHOTOSHOP, ILLUSTRATOR, ALSO MICROSOFT EXCEL.