Jobs · Marketing · Texas

Sr. Marketing Specialist

Qcells EPC · Houston, TX · 1 mo ago
HybridMarketingFull-time

About the Role

The Sr. Marketing Specialist is a strategy-and-execution expert for the Marketing Communication, driving product and service marketing across Qcells USA's Module and EPC businesses. Reporting to the Head of Market Intelligence & Communication, this role focuses on differentiating Qcells EPC's market positioning by leveraging its unique standing as an integrated solution provider in the U.S. market.

Key Qualifications

  • 6+ years in B2B marketing, corporate communications, or strategic communications, with direct experience marketing to utility-scale solar developers, EPCs, IPPs, or comparable infrastructure buyers in renewable energy, clean energy, or infrastructure
  • Working knowledge of the U.S. utility-scale solar market, including IRA provisions, domestic content requirements, FEOC restrictions, and the broader federal policy context
  • Experience managing exhibition strategy and execution at national-scale industry events (RE+, ACP, CERAWeek, Intersolar, or equivalent), from planning through post-event ROI reporting
  • Solid track record in PR and media relations, including press release development, media placement, and corporate positioning
  • Brand management experience — visual identity governance, messaging consistency, and brand asset standards across multiple channels
  • Cross-functional coordination experience at a Marketing Manager level
  • Experience tracking marketing budgets, invoices, and ROI, including variance monitoring and structured reporting to leadership
  • Strong written and verbal communication skills

Preferred Qualifications

  • Familiarity with CRM (Salesforce) and marketing analytics/reporting platforms (Tableau, Power BI)
  • Experience partnering directly with Sales, Market Intelligence, or business development functions

Responsibilities

  • Own brand consistency across all communications outputs — visual identity, messaging, and asset standards governing brand assets, templates, and presentations
  • Manage external creative and video agencies to sustain a weekly content cadence
  • Maintain full visibility into marketing spend; track budget performance and prepare marketing ROI analyses for review by the Head of Market Intelligence & Communication
  • Own Qcells EPC's PR strategy end-to-end, including awarded-project announcements, Korea/U.S. press releases supporting Hanwha Solutions IR, sponsorships, media placements, and strategic partnership announcements
  • Direct weekly LinkedIn content grounded in Market Intelligence findings and co-author industry thought-leadership interviews under the direction of the Head of Market Intelligence & Communication
  • Own end-to-end planning and execution of Qcells EPC's presence at major industry exhibitions (e.g., RE+, ACP, CERAWeek, Intersolar, The Forum, and key customer annual events), covering strategy, cost tracking, booth operations, and executive coordination
  • Deliver supporting PR releases and post-event ROI reports
  • Plan and execute company-level meetings, and draft internal communications on market developments, regulatory shifts, and company milestones
  • Serve as the primary point of coordination for internal communications
  • Perform other duties and special projects, as assigned by Management

Schedule & Work Location

  • Hybrid located in Houston, TX office 4 days per week
  • Monday through Friday, from 8:00am to 5:00pm or 9:00am to 6:00pm local time
  • Travel up to 40%

Physical Demands

  • Stationary Position: frequently remains stationary up to 90% of the time and sitting up to 8 hours in a day
  • Move/Traverse: infrequently bend, stand, stoop and/or walk
  • Carry Weight: infrequently carry weight and/or lift objects (light to heavy) weighing up to 10 pounds
  • Hearing and Speech: frequently communicates with the ability to hear and talk on a regular basis with employees, coworkers, and all personnel matters; must be able to exchange accurate information in these situations
  • Sight: frequent use of sight to detect images on computer, office documents, and office objects near and far
  • Climb: occasionally ascends/descends on stairway to get to office upper and lower floors
  • Travel: up to 40% as needed

Work Environment

  • Regular professional, office business setting
  • Noise level ranges from low to moderate (if in office setting)
  • Noise level ranges from moderate to high (if on construction worksite)
  • Under the Office Mobilization Plan (OMP) policy, the role may transition to an onsite or hybrid arrangement, as determined by business needs and the Head of Department

Similar jobs

Marketing Specialist

Ascentria Care AllianceWorcester, MA· 4 mo ago
Marketingapply on recruiting.ultipro.com