Specialist Social Media
Job Summary
Monitors and manages social media channels to engage with customers, media, and stakeholders; publishes timely, accurate, and platform‑appropriate content; creates engaging social media content using photography, video, and visual storytelling techniques; provides social media support during emergencies and crisis situations; elevates and responds to emerging and critical issues; and helps protect and strengthen the company’s reputation by delivering real‑time insights, trend monitoring, and issue escalation during high‑impact events.
Essential Functions
- Understand the social media landscape, company social media strategy and policy to support effective use of social platforms in line with business objectives.
- Play a strategic role in identifying, analyzing, and anticipating social and digital trends.
- Collaborate with employees/teams across the company to support campaigns/events on social media.
- Write and post/manage content for all CNP owned social media channels.
- Shoot video, take photos, and produce compelling multimedia content for all social media platforms.
- Collaborate with marketing to create graphics and social‑friendly images for channels.
- Video editing.
- Daily monitoring of social channels, responding to questions and comments.
- Rotate nights and weekends on crisis response for social media duty.
- Support live events that the company sponsors/attends on social media.
Education
Requires a Bachelor’s degree. Marketing, Communications, Public Relations or related field from an accredited college or university is preferred. May include non‑degreed individuals with equivalent years of professional experience.
Experience
Up to two years of professional work experience and familiarity with social media channels.
Benefits
- Competitive pay
- Paid training
- Benefits eligibility begins on your first day
- Transit subsidies
- Flexible work schedule, paid holidays and paid time off
- Access to discounts at fitness clubs and an on‑site wellness center at our headquarters in Houston
- Professional growth and development programs including tuition reimbursement
- 401(k) Savings Plan featuring a company match dollar‑for‑dollar up to 6% and a company contribution of 3% regardless of your contribution
Schedule
Full Time