Specialist, Out of Home

Canvas Worldwide dares to be the challenger the ad industry needs. We cultivate an environment where all are welcome to push outside their comfort zones to solve problems in new ways. Our agency outpaces the industry on diversity and inclusion and offers continuous training and workshops for career development. Clients include Hyundai, Kia, Genesis, MGM, Zillow, and McDonald’s.

About the role

As a Specialist on the Out of Home (OOH) team, your core responsibility is to steward OOH campaigns from inception through to fruition. You will receive hands-on training in traditional and digital OOH partners and executions, and work closely with the team to deliver all required materials to support recommendations and stewardship. While heavily integrated in the planning phase, the Specialist is also responsible for the oversight of the day-to-day maintenance of the accounts, supported by the Associate Specialist. Additionally, the Specialist, supported by the Supervisor, will be responsible for training Associates.

Responsibilities

• Autonomously manage day-to-day maintenance with little to no oversight
• Oversight of maintenance across assigned account(s)
• Billing, contracting, invoicing, trafficking, and post reporting of campaigns
• Train direct reports to be self-sufficient in managing day-to-day maintenance on accounts
• Produce a high-quality level of work
• Understand basic media terms and concepts
• Familiarity with OOH industry partners: Geopath & OAAA
• In-depth knowledge of OOH formats, vendors, and markets
• Experience planning across a variety of OOH verticals:
  • Required: traditional, tra-digital/digital, digital place-based
  • Preferred: experiential, event partnerships/event targeted, traditional embellishments (e.g., extensions, props/builds, illumination)
• Participate in strategy development and brainstorming meetings
• Steward OOH plans, including:
  • Understand objectives of the assignment
  • Delegation of workload
  • Management of timeline/deadlines
  • Writing RFPs (ensure all applicable relevant vendors are included)
  • Negotiations
  • Clear articulation of strategy
  • Oversee post-buy tasks (production, trafficking, installation, post reporting)
• Compile and present topline overviews/new market opportunities, showcasing research and rationale
• Participate in/attend onsite and offsite meetings/trainings
• Participate in/attend market rides as needed

Qualifications

• Innate curiosity and desire to learn
• Inquisitive nature – not shy to ask questions until satisfied with answers
• Aptitude for critical thinking and problem solving
• Self-starter with a positive attitude
• Proactive (vs reactive) approach to projects/workload
• Strong communication skills (written & verbal)
• Acute attention to detail
• Highly organized, including time management
• Holds self accountable for errors/mistakes
• Ability to complete assigned projects in a timely manner
• Multitask across numerous projects/accounts
• Prioritize and reprioritize "to-do list" accordingly
• Effectively and fairly delegate workload
• Synthesize large volumes of information quickly
• Build, foster, and maintain strong relationships (internal/external)
• Collaborative team player (can work independently & as part of a matrix structure)
• Receptive to feedback and able to apply it moving forward
• Manage up/down appropriately
• Act as a role model to direct reports and junior staff within the agency

Experience & Education

• 1+ years of professional experience
• Bachelor’s or Associate’s Degree is highly preferred but not required
• Fluent in Microsoft (Excel, PowerPoint, Word, Teams)
• Prior employment at a media agency, preferably within OOH
• Experience buying and planning (not just one)

Pay

$70,400 a year. Actual base salary is determined upon factors such as experience, qualifications, training, certifications, and internal equity.

Benefits

• Highly competitive benefits including generous medical, dental, vision, and pet insurance
• Commuter benefits
• Disability and life insurance coverage
• 401(k) matching
• Up to 14 holidays per year
• A “Do Good Day” (paid volunteer time off)
• Unlimited PTO
• Employee social and wellness events
• DEI Council
• Auto purchase rebate program
• Monthly wellness allowance
• In-office amenities such as fresh kombucha and an in-house barista

Schedule

This is a hybrid role, requiring a minimum of 3 days in-office per week at our El Segundo office.