Social Media Strategist
Core Scientific · Miami, FL · 3 days ago
MarketingFull-time
Responsibilities
- Write compelling, platform-specific content for Core Scientific's brand and executive social channels across LinkedIn, X, Instagram, YouTube, and emerging platforms.
- Research industry news, market developments, executive insights, and company initiatives to identify timely opportunities for original social content.
- Partner with the Content Marketing Manager to transform long-form content, executive interviews, educational resources, and company announcements into engaging cross-channel social campaigns.
- Collaborate with Investor Relations, executive leadership, and subject matter experts to develop content supporting company priorities and executive visibility.
- Own the day-to-day social content strategy and editorial calendar across brand and executive channels.
- Create recurring content series supporting executive thought leadership, education, corporate communications, and community engagement.
- Create lightweight creative assets—including graphics, carousels, presentation visuals, and short-form video—to support social content using Canva, CapCut, Adobe Creative Suite, and similar tools.
- Collaborate with external partners and the internal Content Creator to develop creative concepts and multimedia assets.
- Analyze content performance and platform trends to continuously improve engagement and content effectiveness.
- Stay current on emerging platform features, AI tools, industry news, and content best practices.
- Foster open, respectful, and professional communication directly within the team as well as with co-workers/ teammates and leaders across the organization.
- Perform other duties as assigned.
Qualifications
- Bachelor's degree in Marketing, Communications, Journalism, Public Relations, Digital Media, or a related field.
- 4+ years of experience in social media, content marketing, corporate communications, journalism, or a related content-focused role.
- Exceptional writing, editing, and storytelling skills.
- Demonstrated success developing high-performing organic content for LinkedIn, X, Instagram, and other social platforms.
- Strong understanding of platform behavior, audience engagement, content formats, and social media best practices.
- Proven ability to identify timely content opportunities and translate complex topics into engaging social content.
- Experience building and managing editorial or social content calendars aligned with business objectives.
- Experience repurposing long-form content into engaging cross-channel campaigns.
- Experience creating graphics, presentations, carousels, and lightweight multimedia assets using Canva and Adobe Creative Suite.
- Proficiency with video editing tools such as CapCut, Adobe Premiere Pro, or similar platforms.
- Strong organizational, communication, and project management skills with the ability to manage multiple priorities in a fast-paced environment.
- Collaborative, self-directed, and comfortable working directly with executives and cross-functional teams.
Preferred Qualifications
- Experience in AI, technology, infrastructure, energy, cloud computing, data centers, cybersecurity, fintech, or other complex B2B industries.
- Experience supporting executive thought leadership and corporate communications.
- Experience creating educational content around technical subject matter.
- Experience using AI-powered tools to improve content creation and production workflows.
- Experience with Figma, Adobe After Effects, or other multimedia production tools.
- Familiarity with SEO, AI search, and LLM visibility best practices.
- Basic photography and video production experience.