Social Media Manager, Hip-Hop and R&B

What You’ll Do

• Own the day-to-day content creation, publishing, and community management for our Hip-Hop and R&B social channels
• Build and maintain a social content calendar that aligns with music releases, artist moments, events, and SiriusXM programming
• Develop creative assets—photo, video, memes, reels, and short-form content—that resonate with fans and reflect the tone of our brand
• Monitor social trends and platform features to keep the pages’ content fresh, timely, and culturally relevant
• Partner closely with programming, on-air talent, artists, and marketing teams to amplify key moments and campaigns
• Collaborate with SiriusXM brand social handles when relevant
• Analyze content performance and audience insights to optimize strategy and share regular reporting with stakeholders
• Stay on top of news, emerging artists, and fan conversations in the Hip-Hop and R&B worlds to keep content in tune with the community

What You’ll Need

• Typically requires 3+ years of experience managing social media accounts for a brand, media company, or entertainment property
• Proficient in the full scope of content creation for social - producing/capturing content via iPhone/Android, editing video and photo, writing captions, tagging, collabing, publishing to social platforms, etc.
• Deep knowledge and genuine passion for Hip-Hop and R&B music—from legacy artists to emerging acts
• Strong understanding of social media platforms, best practices, and native content formats
• Proven ability to create engaging content, including short-form video, social copy, and trend-reactive moments
• A highly analytical mindset with experience using social tools to report on performance and shape strategy
• Excellent writing skills and a strong sense of voice, tone, and audience
• Ability to thrive in a fast-paced environment, juggle multiple priorities, and work cross-functionally
• Comfortable being on-site at events, in-studio with talent, or capturing behind-the-scenes content as needed
• Experience with tools like Sprout or native platform analytics is a plus

Requirements and Duties

• Must have legal authorization to work in the U.S.
• The annual salary for this position is between $67,000 and $85,000 and will depend on your skills, qualifications, and experience