Social Media Manager & Content Creator

Key Responsibilities

• Plan, shoot, and edit video and static content for platforms including Facebook, Instagram, LinkedIn, TikTok, and YouTube.
• Execute on-location shoots at MSRE offices and agent workplaces.
• Create award announcements, milestone content, and timely real estate market posts on a recurring cadence.
• Own content scheduling and publishing across all organic social platforms via Sprout Social or similar platforms.
• Maintain a consistent posting cadence aligned with the content calendar and broader campaign priorities.
• Monitor performance signals by channel and adjust content mix based on results.
• Support the sales team and individual agents with custom content requests.
• Build templated content systems for agents to personalize and post brand-approved content independently.
• Contribute to content strategy discussions, bringing an organic performance lens to paid creative decisions.
• Maintain an organized, accessible library of evergreen content assets for the broader team.

Qualifications

• 3-5 years of experience in social media content creation, with a portfolio demonstrating video and static content across multiple platforms.
• Proven ability to shoot, edit, and publish short-form video (Reels, TikToks, YouTube Shorts) independently.
• Experience managing social publishing tools such as Sprout Social, Hootsuite, or similar.
• Strong understanding of each platform’s content formats, audience dynamics, and algorithm behavior.
• Self-directed and organized, with the ability to manage a high-volume content calendar with minimal oversight.
• Ability to operate strategically, not just executionally: you can articulate why content should exist, not just make it.
• Likely located in or able to work from Atlanta, GA; Tampa, Orlando, or Jacksonville, FL; or Charlotte or Raleigh, NC.
• Travel to Alpharetta, GA headquarters required.