Jobs · Marketing · California

Social Media Manager

Kodiak · San Francisco, CA · 2 mo ago
On-siteMarketing$96k/yrFull-time

What you'll do

  • Channel Ownership and Strategy Execution
  • Manage LinkedIn, X, Instagram, YouTube, Reddit, and emerging channels.
  • Develop platform-specific posting strategies and maintain an organized content calendar.
  • Create crisp, on-brand copy that reflects Kodiak's tone and strategic messaging.
  • Write short-form content using existing footage, images, and assets in collaboration with internal creative resources.
  • Collaborate with video and design partners to produce social-ready assets for campaigns and launches.
  • Maintain a thoughtful and accurate presence by monitoring and responding to comments and brand mentions daily.
  • Flag sentiment shifts, misinformation, or controversial topics to Marketing and Comms.
  • Support proactive engagement with industry influencers, analysts, and partners when appropriate.
  • Cross-functional Collaboration
  • Partner with Marketing, Comms, Legal, and IR to ensure messaging accuracy and compliance.
  • Support major announcements and events (press, partnerships, executive appearances, milestones).
  • Coordinate with content producers and designers to ensure channel-aligned creative.
  • Align social performance with broader campaign goals and OKRs.
  • Analytics and Performance Tracking
  • Track KPIs across engagement, reach, follower growth, traffic, and content performance.
  • Produce regular insights and recommendations to improve channel effectiveness.
  • Identify repeatable content patterns, high-performing formats, and opportunities for experimentation.

What you'll bring

  • 5+ years managing social channels for a technology, robotics, mobility, or AI-adjacent brand.
  • Exceptional writing and editing skills; able to simplify technical topics without diluting accuracy.
  • Strong creative instincts and experience crafting short-form video, motion, and visual storytelling.
  • Strong judgment and comfort operating in regulated, high-visibility industries.
  • Strong familiarity with social analytics tools and performance measurement.
  • Comfortable working cross-functionally with executives, comms, designers, and product teams.

What we offer

  • Competitive compensation package including equity and biannual bonuses.
  • Excellent Medical, Dental, and Vision plans.
  • Flexible PTO and generous parental leave policies.
  • Office perks: dog-friendly, free catered lunch, a fully stocked kitchen, and free EV charging.
  • Wellbeing Benefits - Headspace, One Medical, Gympass, Spring Health.
  • Fidelity 401(k).
  • Variety of incentive programs (referral bonuses, patent bonuses, etc.).

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