Social Media Manager

Responsibilities

• Create and publish engaging content across Facebook, Instagram, TikTok, LinkedIn, YouTube, and emerging platforms.
• Develop content calendars for all dealership brands.
• Capture and edit high-quality photos and videos of vehicles, employees, dealership events, and community activities.
• Write compelling social media copy that reflects each brand's voice and objectives.
• Cook up content opportunities with department managers.
• Maintain and monitor comments, messages, reviews, and online interactions.
• Foster positive relationships with customers and community organizations.
• Promote dealership sponsorships, charitable initiatives, and local events.
• Aid in developing and executing social media advertising campaigns.
• Collaborate with the marketing team to ensure consistent messaging across all channels.
• Track engagement, audience growth, lead generation, and campaign performance.
• Prepare monthly reports and recommendations for leadership.
• Monitor industry trends and identify opportunities to improve performance.

Qualifications

• 2+ years of social media marketing or digital marketing experience.
• Strong photography and videography skills.
• Experience managing Facebook, Instagram, TikTok, LinkedIn, and YouTube.
• Excellent written and verbal communication skills.
• Ability to work independently and manage multiple projects simultaneously.
• Strong organizational skills and attention to detail.