Social Media Manager

About the role

The Social Media Manager will be responsible for planning, creating, and publishing content across social platforms to increase brand awareness and engagement.

Responsibilities

• Develop and execute social media strategies
• Create and edit posts
• Optimize content for each platform
• Maintain and monitor performance metrics
• Respond to audience interactions
• Collaborate with clients and internal team members to align social content with overall marketing goals and brand voice

Qualifications

• Strong skills in Social Media Marketing and Social Media Optimization (SMO), with experience managing multiple platforms and growing engaged communities.
• Ability to develop and implement effective Content Strategy tailored to different audiences and business goals.
• Excellent Writing and Communication skills, including clear, concise copywriting and professional client communication.
• Experience using social media analytics tools to track performance, generate insights, and adjust strategies accordingly.
• Knowledge of current social media trends, platform best practices, and basic visual content standards.
• Proven ability to work on-site in a fast-paced environment, manage multiple projects, and meet deadlines.
• Prior experience in an agency or digital marketing environment is preferred.
• Bachelor’s degree in Marketing, Communications, or a related field, or equivalent professional experience.