Social Media Coordinator

The E.W. Scripps Company is looking for a remote Social Media Specialist to manage our social platforms and advertising workflows. You’ll partner with sales teams to craft on-brand content, enforce platform guidelines, and deliver measurable results.

Responsibilities

• Establish and enforce service-level agreements for social media campaigns.
• Provide subject-matter expertise on social advertising guidelines, including text limits and prohibited content.
• Serve as the in-house expert on content-creation software.
• Write ad copy that aligns with Scripps brand voice and tone.
• Maintain a posting calendar and documentation to prevent over-posting.
• Oversee every step of the process—from handshake/hashtag inclusion to nuances within Creator Studio and Ads Manager.
• Manage the approval workflow with Ad Operations Analysts and local sales teams.
• Design efficient intake workflows and supply success metrics to campaign managers and local sales teams.
• Deliver relevant reporting to Campaign Managers and local sales teams.
• Build and sustain productive relationships with clients, vendors, and internal teams.
• Perform other duties as assigned.

Requirements

• Bachelor’s degree in marketing or a related field (or equivalent experience).
• Minimum of 2 years in digital sales or digital sales support.
• Hands-on experience with digital ad-serving technology.
• Experience with order and social media ad platforms.
• Experience with web analytics tools such as Omniture, Quantcast, or Google Analytics.
• Experience with order management systems (e.g., Wide Orbit traffic, DoubleClick, FatTail).
• Vendor management experience.

Skills

• Deep digital and social media expertise.
• Working knowledge of Trello and Google Drive (especially Sheets).
• Familiarity with Facebook Creator Studio and Ads Manager.
• Understanding of digital and broadcast advertising.
• Strong analytical and problem-solving skills.
• Excellent organizational skills and ability to manage multiple orders in a deadline-driven environment.
• Clear communication skills and comfort interacting at all organizational levels.
• Strong writing and grammar skills.
• Adaptability in a constantly changing environment.
• Proactive, resourceful, and detail-oriented.
• Creative thinker with strong collaboration skills.
• Quick learner; ability to coach and mentor others is a plus.