Social Media Content Creator & Event Lead - Next In Natural

About the role

Next In Natural is seeking a Social Media Content Creator and Special Event Lead to energize their brands through content creation, UGC campaigns, influencer relationships, and brand events.

Responsibilities

• Create content yourself (video, photos, copy) and direct UGC campaigns that get traction
• Work with our team to identify, cultivate, and coordinate relationships with micro-influencers and campus creators
• Work with our team to plan and execute brand events from concept through day-of execution (campus pop-ups, retail activations, experiential drops)
• Synchronize social media content calendars around events — primarily TikTok and Instagram — with a genuine voice
• Collaborate on product development conversations and assist with the process
• Lead on-site event staff, interns, and brand ambassadors; some prior leadership or team coordination experience is a plus
• Represent the brand in the field — this role involves regular overnight travel to activations across the country

Requirements

You have a growing social media presence of your own — you understand how content works because you live it

You love the natural/organic food and beverage world and preach the better-for-you gospel

You’re a self-starter who doesn’t need to be told twice and doesn’t wait to be handed a playbook

You write and communicate with a real voice — no buzzwords, no fluff

You’re comfortable at the intersection of creative, logistical, and strategic thinking while having fun along the way

You’ve led people before — whether a small team, brand ambassadors, or event staff — and you’re good at it

You’re genuinely excited about regular travel and being in the field; this isn’t a desk job

You’re curious about product and want to understand why something works — not just how to market it

Qualifications

Experience in content creation, events, brand marketing, social media, or a related field

2+ years of relevant experience preferred

Skills

Genuine love for the emerging brands space

Self-starter with a strong work ethic

Ability to write and communicate with a real voice

Leadership or team coordination experience

Comfortable with regular travel

Curiosity about product and its relevance to consumers

Benefits

Real ownership, real access, and real impact from day one

Direct involvement with leadership and product conversations

Opportunities to influence campaigns reaching millions of consumers

Exciting brands in natural food and beverage industry

Pay

Negotiable based on experience and qualifications

Schedule

Regular overnight travel to activations across the country

Contact

To apply, send a short note about yourself, links to any social accounts or content you’ve created, your TikTok and Instagram handles (including current follower count), and your resume to human.resources@nextinnatural.com