Jobs · Marketing · New York

Social Media Content and Editorial Vice President

JPMorganChase · New York, NY · 3 wk ago
On-siteMarketingFull-time

About the role

J.P. Morgan is seeking a strategic and creative Vice President to lead editorial strategy and content planning for our social media channels, with a primary focus on the firm's Security & Resiliency Initiative (SRI). As a Social Media Content and Editorial Vice President within Commercial and Investment Banking you will report to and work closely with the Head of Content and Creative for Social Media, you will shape and execute the firm's social voice and narrative—leading engagement with employees, clients, prospects, and stakeholders—while serving as the social media lead for SRI. In addition, you will oversee multi‑channel editorial planning and mentor a team of content creators, amplifying J.P. Morgan's brand and showcasing our leadership in critical sectors such as advanced manufacturing, supply chains, and frontier technologies including AI, cybersecurity, and quantum computing.

Responsibilities

  • Help optimize and implement J.P. Morgan's social media strategy and tone of voice, ensuring alignment with brand vision and business objectives, ensuring proactive planning against firmwide tentpoles, milestones, and announcements.
  • Oversee editorial calendar management and content planning for J.P. Morgan social channels, including LinkedIn, Instagram, and emerging platforms.
  • Lead the development and execution of social-first editorial strategies that translate SRI's vision and firmwide priorities into clear, compelling, and channel‑optimized narratives across social media platforms; help support SRI executives with their LinkedIn strategy and post creation.
  • Mentor and develop a team of content creators, setting creative standards for copy, visuals, and motion; foster a test-and-learn culture grounded in audience insights.
  • Collaborate with cross-functional teams to support firmwide initiatives and special projects.
  • Guide the creation of social-first video and editorial content, maintaining consistency in brand voice and creative standards.
  • Use audience insights, social listening, and analytics to inform strategy and maximize engagement.
  • Work with communications, marketing, and business

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