Social Media Communications Coordinator

Under the direction of the Senior Manager, Media Communications, this role builds awareness and consideration for the Hilti brand by developing, executing, and evaluating social media marketing activities aligned with business strategy.

Responsibilities

• Develop monthly social media communication materials (assets, copy, etc.) that are relevant, engaging, and aligned with the Hilti brand, including images, videos, live streams, GIFs, carousels, stories, and giveaways.
• Manage the development and execution of paid social media campaigns with stakeholders and agencies.
• Deliver projects and initiatives on time, within budget, and within scope.
• Collaborate with marketing stakeholders (product, trade, services, engineering, etc.) to develop social media content supporting new product launches and marketing roadmap priorities.
• Work with the global team and other marketing organizations on strategic initiatives and pilot programs, including material development, deployment, community management, analysis, and feedback.
• Gather insights and utilize metrics regularly to evaluate social media performance and recommend improvements and optimizations.
• Promote understanding and proper use of social media elements and serve as a liaison to other groups in the organization.

Requirements

• Bachelor’s Degree in marketing, business, communications, or related field.
• Minimum two (2) years of social media experience required. For internal candidates, 2-3 years of field experience with demonstrated use of social platforms for connecting with customers and promoting Hilti products, software, and services.
• Strong knowledge and direct experience with social media platforms and communication.
• Proven ability to work in a demanding environment while maintaining attention to detail.
• Strong project management skills with the ability to deliver results within short timeframes.
• Proven ability to develop effective, result-focused marketing communications.
• Demonstrated ability to develop and manage external vendors, budgets, and timelines.
• Strong attention to detail, quality, and proofreading.
• Excellent interpersonal and communication skills; a strong collaborator.
• Proficient in Microsoft Office (Excel, PowerPoint, Word).
• Experience with social media management platforms like Sprinklr, Hootsuite, Falcon, or similar.
• Preferred experience with Photoshop and Adobe Premiere (Adobe Creative Suite).
• Candidates must be authorized to work in the United States without employer-sponsored work authorization or visa sponsorship.

Working Conditions

• Normal office conditions with occasional jobsite visits required.
• Up to 10% domestic travel required.
• Occasionally walk on construction sites and uneven surfaces, climb scaffolding, ladders, and stairs during all seasons.
• Depending on geography, may be exposed to adverse heat or cold.
• Construction jobsites may expose employees to excessively loud noises.

Safety Equipment Required

• Hardhat, safety vest, safety glasses, gloves, steel toe boots, and long pants required for working jobsites.
• Must observe and abide by all safety regulations as required by Hilti, Occupational Safety and Health Administration (OSHA), and General Contractors.
• Ear protection is strongly encouraged and may be required on some jobsites.

Benefits

• Competitive base salary and bonus potential.
• Robust benefits package including a generous paid time off policy (vacation, personal days, health & wellness, and 2 days per year to give back in your local community).
• Paid family leave.
• Educational reimbursement.
• 401(k) matching.
• Medical, dental, and vision coverage.
• Variety of other benefits to fit the needs of employees.