Jobs · Marketing

Social Media and Digital Content Strategist (Nonprofit / National Initiative)

Mediabistro · United States · 2 wk ago
RemoteRemoteMarketing$70k–$80k/yrFull-time
Remote (USA) | Full-Time | $70,000-$80,000/yrAbout the RoleA national, nonpartisan initiative dedicated to inspiring, mobilizing, and empowering Americans and institutions to support newcomers seeking refuge is hiring a Social Media and Digital Content Strategist. The organization has grown into one of the broadest welcoming coalitions in American history, bringing together citizens, community organizations, private sector partners, and local leaders.This hands-on role leads day-to-day social media strategy and content development with a focus on expanding the organization's digital audience and increasing engagement. The strategist combines social media, short-form video production, and web content development, using audience insights and performance data to inform decisions and identify new growth opportunities. Reporting to the Senior Managing Editor, this position develops and executes social content across platforms, produces and coordinates social-first video, and writes and optimizes digital content for social amplification. For priority consideration, applications should be submitted by October 16, 2026.What the Role CoversSocial Media and Audience GrowthDeveloping and managing the social media editorial calendar and content strategyCreating platform-specific content designed to increase reach, engagement, and audience growthMonitoring social media performance and audience insights, translating data into actionable recommendationsTesting new content formats, messaging, creative approaches, and distribution strategiesIdentifying emerging trends, in-platform tools, and opportunities to reach new audiencesDeveloping recurring content series and other scalable approaches to audience growthCollaborating with internal teams and partners to identify stories and moments with strong social potentialVideo and MultimediaProducing short-form, social-first video and other multimedia contentDeveloping concepts, interview questions, scripts, and storyboards as neededCoordinating and/or conducting interviews, filming, editing, captioning, and asset preparationRepurposing longer-form content into social-first video and multimedia assetsUsing performance data to refine video formats, creative approaches, and storytelling techniquesWeb and Editorial ContentPlanning and producing web content including partner features, resource pages, explainers, and other editorial contentDeveloping web content with social amplification and audience engagement in mindIdentifying opportunities to repurpose web content across social channelsMaintaining organizational voice, editorial standards, and brand across digital contentCollaborating with editorial and program teams to develop timely, audience-centered storiesGrowth and PerformanceUsing data and experimentation to continuously improve digital communicationsTracking relevant KPIs, evaluating content performance, identifying patterns and opportunitiesProviding regular reporting and actionable social media insights to inform strategy and organizational decision-makingQualifications3-6 years of experience in social media, digital communications, marketing, journalism, or a related fieldStrong understanding of major social media platforms, social media management, and analytics toolsStrong project management skills with ability to juggle multiple workstreams, prioritize effectively, and meet deadlines in fast-moving environmentsFamiliarity with content development workflowsFamiliarity with digital platforms including or similar to Google Suite, Slack, Canva, Airtable, and ZoomFamiliarity with AI tools to support content development and workflow automationExcellent written and verbal communication skills including social media, written narratives, script writing, and presentationsAbility to adjust content for varying audiences, channels, and appealsExperience and desire to work remotely and across time zonesPreferredExperience with a mission-driven organizationExperience supporting partner communication requiring coordination across multiple organizationsExperience working in cross-partisan, nonpartisan, or politically diverse environmentsAdditional DetailsSalary range is $70,000-$80,000, commensurate with experience. Benefits include 20 days of paid time off plus a winter break between Christmas Eve and New Year's Day, health insurance, a 6% retirement contribution, and 12 paid federal holidays.To ApplyVisit Mediabistro for full details and application instructions.

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