Social Creative Strategist

What You'll Do

• Lead social-first creative, rooted in culture, audience behavior, and where the feed is going
• Write, edit, and package the work itself: hooks, scripts, captions, short-form video ideas, content series, storyboards, briefs
• Guide social video: openings, text overlays, audio, editing style, and the details that make content feel native to the platform
• Connect creative to strategy. Partner with Social, Strategy, Media, PR, and Account so ideas ladder up to the business and the audience, not just the feed
• Use AI to explore angles, version quickly, and speed early thinking, without outsourcing the taste
• Build modular content systems that version quickly and stay ahead of fatigue, so paid creative keeps working and the organic feed stays fresh
• Review the team's social creative and give feedback that's specific and moves the work forward
• Identify timely openings, the moments a brand can credibly participate in
• Stay close to platform updates, format shifts, creator behavior, and competitor work, and bring that thinking back to the team
• Coach Social, Creative, and other partners on how social behaves and what stronger execution looks like
• Bring a social creative POV to new business and organic growth
• Perform other duties as assigned to meet the changing needs of the agency

  What We're Looking For

  • 4+ years in social, content, or creative strategy, with a body of social-first work. Agency experience preferred
  • A portfolio that shows social-first thinking across platforms and formats
  • Deep understanding of how platforms behave: Instagram, LinkedIn, TikTok, Reddit, Facebook, YouTube Shorts
  • Rage across the making: concepts, content series, short-form video, creator executions, captions, scripts
  • Experience briefing and developing work with creators, keeping it authentic while it still delivers
  • Hands-on with the tools: CapCut, Edits, Canva, VEED, Premiere, Adobe Express, or similar
  • Strong command of hooks, short-form pacing, captions, text overlays, audio, transitions, and editing styles
  • Comfortable reading social performance on both the paid and organic side, and turning it into creative direction
  • AI fluency, and a point of view on where the craft is going
  • Feedback that's clear, useful, and moves the work forward
  • Comfort moving between strategy and output, from creative direction to hands-on content development
  • Low ego, high standards, open mind
  • Willingness to travel as required

    Why broadhead?

    • The work leads. You'll help in the building of a creative department that treats social as a discipline, not an afterthought.
    • Cash range for this position is $70,000 - $90,000. Our employees are eligible for a full package of benefits including medical, dental, vision, life, and disability insurance.
    • We are a hybrid work company (3 days/week in-office, 2 days/week remote is a typical week at broadhead) with Paid Time Off, paid holidays, and 401(k) matching.
    • In addition, we provide paid parental leave, performance-based bonuses, employee stipends, and gym access.
    • Employees can receive employer contributions to HSAs, FSAs, and Student Loan Debt Repayment benefits.
    • We are an equal opportunity employer. Candidates must be authorized to work in the United States without current or future employer sponsorship.