Social Commerce Project Coordinator

Responsibilities

• Plan and execute creator events hosted at the Sunny Health & Fitness office.
• Coordinate brand presence at external events and tradeshows — booth setup, product display, brand materials, and on-site execution.
• Manage event logistics end-to-end: venue, scheduling, invitations, product prep, equipment, and post-event recap.
• Serve as the on-site point of contact during events, ensuring smooth operations and a strong brand experience.
• Identify new event and activation opportunities that drive creator relationships and brand awareness.
• Cook up and maintain tracking dashboards and reports in Excel or Google Sheets for ongoing visibility into key KPIs.
• Pull and organize data from TikTok Shop Seller Center, TikTok Analytics, and other platform tools.
• Prepare clean, executive-ready summaries and presentations for internal leadership and team reviews.
• Track competitor activity, content trends, and market benchmarks and surface insights to the team regularly.
• Support campaign planning and execution across TikTok Shop promotional events — Deal For You Days, flash sales, platform campaigns, and seasonal pushes.
• Cross-functionally coordinate with the creator, LIVE, and social media teams to align campaign timelines and deliverables.
• Aid in campaign asset coordination — ensuring product listings, creative materials, pricing, and promotional setups are completed ahead of deadlines.
• Monitor campaign performance in real time and flag issues or opportunities to the team.
• Support post-campaign analysis and recaps with structured reporting and key takeaways.
• Take on ad hoc research projects — market analysis, competitor benchmarking, product research.
• Be the connective tissue of the team — proactively identifying gaps and filling them before being asked.