Small Business Account Executive

The Role

The Small Business Account Executive drives rapid, full-cycle sales for small businesses, specializing in high-potential micro-segments such as K-12 districts and charters, youth-serving nonprofits, and residential treatment facilities. This role responds swiftly to qualified leads, executes targeted outbound campaigns, and delivers tailored solutions through structured discovery and solutions-oriented proposals. By closing short-cycle sales and maintaining accurate pipeline and forecast hygiene, the Small Business Account Executive ensures consistent revenue growth.

What You Get To Do Everyday

• Respond to qualified inbound leads with urgency, executing a multi-touch approach within the first hour (call, email, and calendar link) to maximize conversion
• Drive the entire sales process—from prospecting to contract execution—to achieve and exceed CPI’s sales and revenue targets
• Serve as the principal representative of CPI for actual or potential customers. Strategically identify, engage, and convert new opportunities through targeted account-based approaches
• Deliver compelling, solution-oriented presentations that address customer needs and showcase CPI’s unique value proposition
• Build and manage a robust pipeline of qualified prospects, leveraging CRM and sales tools for accurate activity tracking and forecasting
• Partner with cross-functional teams, including marketing, product management, and customer care, to ensure seamless customer experiences and successful solution implementations
• Provide actionable insights to leadership on industry trends, competitive activity, and client feedback to support strategic planning
• Report on sales performance, customer engagements, and pipeline progress to leadership
• Stay ahead of industry trends, competitive offerings, and regulatory requirements to position CPI competitively
• Perform other position-related duties as assigned

You Need to Have

• Bachelor’s degree in business, marketing, or related field
• One year or more of work experience in business development, full-cycle sales, or sales development
• Experience with inbound response and targeted prospecting
• Demonstrated expertise in sales pipeline math and adjusting activities to hit sales targets
• Proficiency in contract negotiation
• Proficiency with Microsoft Office suite, CRM platforms, sequencing/engagement tools (SalesLoft), and virtual meeting platforms
• High level of customer focus, with internal and external customers
• Strong discovery, objection-handling, and closing skills
• Intellectually curious with excellent problem-solving skills
• Proven ability to multitask, prioritize, and organize in a dynamic work environment
• Excellent verbal and written communication, negotiation, and presentation skills
• High resilience and the ability to handle frequent rejection with a positive attitude

We'd Love to See

• Experience working with K-12, youth services, behavioral health, or training programs
• Familiarity within the public sector or non-profit buying (funding sources, co-ops/associations)
• Experience selling Train-the-Trainer or cohort-based offerings
• Experience using BANT, MEDDIC, SPICED, or Challenger sales methodologies

What We Offer

• $50,000 annual base salary
• On target earnings of $75,000/yr (base + uncapped commissions)
• Comprehensive benefits package
• 401(k)
• PTO
• Health & Wellness Days
• Paid Volunteer Time Off
• Paid Parental Leave
• Crisis Prevention Institute is an Equal Opportunity Employer that does not discriminate against any applicant or employee on the basis of age, race, color, ethnicity, national origin, citizenship, religion, diversity of thoughts and beliefs, creed, sex, sexual orientation, gender, gender identity, or expression (including against any individual that is transitioning, has transitioned, or is perceived to be transitioning), marital status or civil partnership/union status, physical or mental disability, medical condition, pregnancy, childbirth, genetic information, military and veteran status, or any other basis prohibited by applicable federal, state, or local law.
• Hybrid or remote work schedule