Skyscraper Digital Marketing LLC
Skyscraper Digital Marketing is a small, specialist agency that designs local SEO, search ads, content, and brand photography into one system that makes service businesses easier to find, recognize, and trust—and then turns that visibility into booked jobs and better clients.
About the role
We’re looking for a mid-level digital marketer who can run campaigns, analyze data, and create assets that help our clients dominate their local markets. You’ll work directly with the agency founder and a small team of freelance creatives to deliver measurable growth for service-based businesses.
Responsibilities
- Plan, launch, and optimize Google Ads and Microsoft Ads campaigns for 10–15 local-service clients.
- Perform weekly keyword research, ad-copy A/B tests, and landing-page audits to improve CTR and conversion rates.
- Set up and monitor Google Analytics 4, Google Tag Manager, and Looker Studio dashboards; translate data into actionable reports for clients.
- Write and schedule blog posts, service pages, and email sequences that align with local SEO best practices and client brand guidelines.
- Coordinate with photographers and videographers to produce on-location brand shoots; ensure assets are optimized for web and ad use.
- Manage Google Business Profiles, local citations, and review-response workflows to boost local pack rankings.
- Collaborate with the founder to refine client onboarding, reporting cadence, and retention strategies.
Requirements
- 3+ years of hands-on experience managing paid-search campaigns in Google Ads and Microsoft Ads.
- Proficient with Google Analytics 4, Google Tag Manager, and Looker Studio (or Data Studio).
- Strong copywriting skills for ads, landing pages, and blog content; portfolio samples required.
- Familiarity with local SEO tools (BrightLocal, Moz Local, or similar) and citation-building processes.
- Basic image-editing skills (Canva or Photoshop) to resize and optimize brand assets for web and ads.
- Comfortable traveling occasionally to client sites for brand-photo shoots (mileage reimbursed).
- Self-starter who can juggle multiple client accounts without constant oversight.
Benefits
- 100% remote, flexible hours (core overlap 10 a.m.–2 p.m. ET).
- Health, dental, and vision insurance premiums covered at 90%.
- 401(k) with 3% company match after one year.
- Unlimited PTO (minimum 15 days/year).
- Annual $1,000 professional-development stipend.
- Quarterly team retreats (location rotates; travel covered).
Pay
$65,000–$80,000 base salary, plus performance bonuses up to $5,000/year tied to client retention and campaign ROI.
Schedule
Full-time (40 hours/week), Monday–Friday. Occasional evening or weekend work may be needed for client shoots or urgent campaign adjustments.