Sexyy Red

Here’s the reformatted job posting for **Social Media Manager (Sexyy Red)** in clean, semantic HTML:

We are seeking a dynamic and creative Social Media Manager to oversee the digital presence of Grammy-nominated rapper Sexyy Red across all platforms. This role requires a deep understanding of hip-hop culture, viral trends, and audience engagement strategies to grow and maintain her 10M+ follower base.

Responsibilities

• Develop and execute daily content calendars for Instagram (5.3M), TikTok (3.4M), YouTube (1.4M), Snapchat (1.8M), and emerging platforms.
• Create, edit, and schedule posts (Reels, Stories, long-form video, memes, and live content) that align with Sexyy Red’s brand voice and campaign goals.
• Monitor analytics (engagement rates, follower growth, ROI) and adjust strategies in real time to maximize reach and impact.
• Collaborate with videographers, photographers, and graphic designers to produce high-quality visual assets.
• Manage community interactions, including comments, DMs, and fan Q&As, to foster loyalty and authenticity.
• Stay ahead of platform algorithm changes, viral challenges, and industry trends to keep content fresh and competitive.
• Coordinate with marketing, PR, and label teams to align social media efforts with album releases, tours, and brand partnerships.
• Identify and pitch influencer/creator collaborations to expand reach (e.g., duets, takeovers, challenges).
• Track and report KPIs (impressions, shares, saves, conversions) to stakeholders weekly.

Requirements

• 3+ years of professional social media management experience, preferably in music, entertainment, or hip-hop.
• Proven track record of growing accounts organically (portfolio or case studies required).
• Expertise in Instagram, TikTok, YouTube, and Snapchat (Meta Business Suite, CapCut, and analytics tools proficiency).
• Strong copywriting skills with the ability to craft captions, hooks, and CTAs that resonate with Gen Z/millennial audiences.
• Experience with paid social campaigns (boosting posts, targeting, A/B testing) and budget management.
• Familiarity with music industry dynamics (label relationships, artist branding, tour promotion).
• Ability to work in fast-paced environments, meet tight deadlines, and adapt to last-minute changes.
• Passion for hip-hop culture and awareness of underground/emerging trends.

Skills

• Content creation: Videography, photography, basic graphic design (Canva/Photoshop).
• Data-driven: Google Analytics, Meta Insights, TikTok Analytics, and Excel/Sheets for reporting.
• Crisis management: Handling negative comments, PR issues, or platform bans professionally.
• Networking: Building relationships with influencers, editors, and industry professionals.

Benefits

• Opportunity to work with a Grammy-nominated artist and shape the digital strategy of a rising star.
• Flexible hybrid work model (remote + occasional travel for events/tours).
• Access to exclusive industry events, concerts, and networking opportunities.
• Health stipend and professional development budget.

To apply, email your resume, portfolio, and 3 social media campaign examples to connect@starx.media.