Services

About the role

We are seeking a developer to join our team in building web applications, integrations, custom software, and pragmatic AI solutions. We scope honestly and build to last, with a focus on delivering dependable, reliable software.

Our services

• AI Integrations: Pragmatic AI wired into workflows you already run, after a sober fit check, never because it's fashionable. We pilot on real tasks, add guardrails, and tell you when AI isn't the answer. Includes AI fit check before any build, scoped pilots on real tasks, production guardrails and evaluation, integration with your systems, human-in-the-loop by default, and training and handover.
• Mobile App Development: Cross-platform mobile apps for iOS and Android, scoped from a mapped workflow rather than a wishlist of features. We ship a thin, usable slice first, then iterate with you. Includes iOS and Android from one codebase, offline-first where it matters, API and backend integration, App Store and Play submission, analytics and crash reporting, and post-launch maintenance.
• Web Design and Development: Fast, accessible websites and web applications that do a job, capture a lead, book an appointment, run an operation, not just look good in a portfolio. Built on maintainable stacks your team can update. Includes responsive, accessible builds, Core Web Vitals performance, technical SEO baked in, a CMS you can actually edit, analytics and conversion tracking, and maintainable Next.js/React.
• Custom Software: Internal tools and business software scoped from how your work actually runs, replacing spreadsheets, manual steps, and copy-paste bridges. We map the workflow first and build only what earns its place. Includes workflow mapping before scoping, integrations with your existing systems, thin vertical releases, role-based access and audit logs, documented handover, code you own, and support with agreed response times.
• Product Engineering (Coming soon): Product engineering for software you sell or operate, multi-tenant architecture, billing, and the operational tooling a SaaS actually needs. We build the version that ships, then grow it with real usage. Includes multi-tenant architecture, subscriptions and billing (Stripe), admin and analytics dashboards, public and partner APIs, usage-based scaling, and documented, maintainable codebase.
• SEO Audit (NEW): A clear snapshot of how your site performs in search, what works, what blocks growth, and what to fix first, written in plain language, not a 200-page export nobody reads. Includes technical and on-page review, prioritized fix list by impact, plain-language summary, and quick-win identification.
• Technical SEO Review (NEW): A deep technical audit for sites whose traffic should be higher, crawlability, indexation, Core Web Vitals, structured data, and architecture, with a prioritized plan you can hand to developers. Includes crawl and indexation audit, Core Web Vitals and performance, structured data and schema review, site architecture and internal linking, migration/redesign readiness, and developer-ready action plan.

Our process

A clear, step-by-step process from first conversation to ongoing support:

• Workflow mapping: We map how the work actually runs today, actors, systems, and the steps that hurt, before proposing any build.
• Written scope and assumptions: Scope, assumptions, and tradeoffs in writing. You approve what 'done' means before we start.
• Thin vertical slices: We ship the smallest useful slice first, then iterate, so you see working software early, not a big-bang reveal.
• Review in plain language: Progress reviews you can follow without a translation layer, with direct access to the engineers building it.
• Launch and handover: We deploy, document the system, and hand over code you own, no black-box dependency on us.
• Support with clear response times: Ongoing maintenance and support with agreed response times, from the people who built it.

How to get started

Tell us what you're building. Share rough scope and any hard deadlines. We reply with options, ranges, and tradeoffs, not a generic pitch.