Service Product Marketing Manager – Used Tools & Legacy Platforms

Scope of Responsibility

The Service Product Marketing Manager owns the commercial strategy for:

• Pre-owned and used tool programs, including refurbishment, retrofits, and life extensions
• Asset redeployment, trading, and buyback frameworks
• End-of-Life (EOL) and legacy platform support programs
• Parts obsolescence strategy and risk mitigation
• Cost-of-ownership (CoO) and consumables value propositions

Key Responsibilities

Define the global strategy for the used tool and refurbishment business, including guardrails to minimize cannibalization of new tool sales.

Establish refurbishment standards, certification criteria, and configuration baselines for resale.

Develop global pricing frameworks based on configuration, remaining service life, and regional market dynamics.

Partner with sales and regional account teams to support used tool placements worldwide, including emerging markets.

Shape positioning, messaging, and value tools (ROI models, performance comparisons) to support commercial execution.

Monitor global secondary market trends, broker activity, and competitive dynamics.

Lifecycle Revenue & Customer Value Growth

Develop ROI and customer lifetime value models that quantify the benefits of lifecycle extensions, upgrades, and refurbishments.

Define and manage cost-of-ownership and consumables value propositions to improve customer economics and tool competitiveness.

Identify opportunities to extend tool productivity and maintain profitability and serviceability.

End-of-Life (EOL) Strategy & Commercial Planning

Define and execute global EOL and legacy platform roadmaps aligned with customer needs and business objectives.

Establish structured phase-out frameworks, including last-time-buy strategies, inventory risk mitigation, and customer transition planning.

Lead cross-functional governance for EOL programs across engineering, supply chain, service, quality, and sales.

Develop customer-facing life-cycle strategies, including retirement planning, upgrade paths, and replacement campaigns.

Owes customer communication strategy for platform retirement and transition.

Parts Obsolescence Management

Own and evolve the global strategy for managing critical parts obsolescence across electrical, motion, RF, vacuum, and control systems.

Partner with supply chain and engineering to identify high-risk components and define mitigation plans.

Represent CS&I in design reviews to ensure obsolescence risks and service revenue impacts are addressed proactively.

Define pricing, margin, and availability strategies for constrained or high-risk components.

New Product Introduction (NPI) & Design Influence

Represent CS&I in NPI, design reviews, and Design-for-X initiatives.

Advocate for serviceability, upgradeability, digital enablement, and long-term lifecycle value in new platform designs.

Ensure lessons learned from legacy platforms influence future product decisions.

Competitive & Market Intelligence

Lead competitive benchmarking of aftermarket, refurbishment, and used tool offerings.

Deliver regular market and competitive insights to influence/adjust commercial priorities.

Financial & Business Management

Forecast used tool demand, bookings, and margin performance.

Develop and maintain refurbishment cost and pricing models.

Develop depreciation, valuation, inventory exposure, and buyback models with Finance.

Identify and prioritize strategic asset acquisitions and sales with regional teams.

Cross-Functional Leadership

Collaborate closely with:

• Engineering (sustainment, redesign, NPI)
• Supply Chain (LTB, sourcing risk, inventory strategy)
• Service (field support models and readiness)
• Sales and Account Teams
• Finance (margin, inventory, valuation)
• Legal (export compliance and asset transfers)

Influence outcomes without direct authority in a global, matrixed organization.

Act as a lifecycle and used-tool subject-matter expert across CS&I.

Measures of Success

Growth and margin performance of used tool and legacy platform programs

Aftersales revenue retention on mature and EOL platforms

Reduction of service risk driven by parts obsolescence

Customer adoption of lifecycle extension and upgrade offerings

Required Qualifications

• Bachelor’s degree in engineering (Electrical, Mechanical, Chemical, Materials Science) required
• MBA or advanced business education preferred
• 7–12+ years in semiconductor capital equipment, global services, aftermarket, or product marketing
• Demonstrated experience across several of the following: Tool lifecycle management (EOL, obsolescence, installed base value), Used tools, refurbishment, buyback, or redeployment programs, Installed base analytics and lifecycle economics, NPI and Design-for-X collaboration, Cost-of-ownership and lifecycle value modeling, Ability to interpret BOM risk and supplier lifecycle data, Familiarity with ERP, CRM, and analytics tools (e.g., Power BI).

Technical Competencies

• Working knowledge of wafer fab tool architecture (vacuum, motion, RF, controls)
• Understanding of tool productivity, uptime drivers, and service economics
• Experience with cost-of-ownership and lifecycle value modeling
• Ability to interpret BOM risk and supplier lifecycle data
• Familiarity with ERP, CRM, and analytics tools (e.g., Power BI)

Professional Skills

• Strong commercial and strategic mindset with a lifecycle monetization focus
• Effective executive-level communication and customer-facing presence
• Analytical and comfortable with data-driven decision making
• Ability to operate effectively in ambiguous, cyclical market conditions
• Strategic thinkers who can translate direction into execution through others

EQUAL OPPORTUNITY STATEMENT

It is the policy of Axcelis to provide equal opportunity in all areas of employment for all persons free from discrimination based on race, sex, religion, age, color, national origin, disability status, medical condition (including pregnancy), veteran status, sexual orientation, marital status, or any other characteristic protected by federal, state or local law. Axcelis will provide reasonable accommodation necessary to enable a disabled candidate or employee to perform the essential functions of the position, unless the accommodation would create an undue hardship for the Company.