SEO Specialist III

About the role

Mouser Electronics is an award-winning, global distributor of semiconductors and electronic components that ships to over 650,000 customers in 223 countries/territories from its one million sq. ft. state-of-the-art facility in Mansfield, Texas. Mouser.com is an award-winning website that features more than 6.8 million products online from more than 1,200 leading manufacturers.

Responsibilities

• Review reports to identify and drive SEO initiatives and campaigns.
• Determine the best strategies to ensure maximum SEO optimization opportunities.
• Research, identify, and implement changes on key landing pages for organic ranking success.
• Determine and drive direction for targeting, assigning URLs, and metadata before the creation of content.
• Determine how and where Mouser will conduct targeted keyword research for discovery, expansion, and optimization.
• Initiate the building and maintenance of reports and dashboards for SEO best practices.
• Document SEO industry trends, developments, algorithms, ranking factors, and how they can affect our business or industry.
• Perform administrative duties with the SEO department including (but not limited to) scheduling meetings, organizing presentations, researching and evaluating new opportunities, and coordinating global communications.
• Set meetings at regular intervals with external teams to align objectives and gather insights.

Qualifications

• Bachelor's Degree in a related discipline or work experience.
• Behavioral (80%)
• Experience with analytics tools such as Google Analytics, Omniture, Google Search Console, Lighthouse, Similarweb, BrightEdge, Conductor, Moz, Screaming Frog, etc.
• Understanding of SEO guidelines, search engine algorithms, and ranking factors.
• Knowledge of keyword research and data mining tools.
• Outstanding organizational skills and ability to manage multiple projects simultaneously while meeting deadlines.
• Excellent verbal and non-verbal communication skills.
• Strong analytical, problem solving, negotiation, organizational, and teaching skills.
• Strong experience with all Microsoft Office applications.
• Multilingual a plus (but not required).