SEO Specialist (Full-time / Contract)
for section headings. Use - for any list of duties/requirements/benefits. Use
for prose.
We must not create sections with filler like "commensurate with experience". We have actual salary range, so Pay section is valid. Schedule: we have "full-time contract position. Ability to work independently, typically 40 hours per week, is required." So we can put Schedule section.
Benefits: we have "Randstad offers a robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off." Also mention temporary/contractor role, employee of Workspend. That's more about employment type. Could be part of Benefits or a separate section? The instruction: include a section ONLY when posting has real, specific content for it. Benefits: we have specific content about benefits package. So we can include Benefits section.
We also need About the role: we have summary paragraph. Could be About the role.
Responsibilities: essential functions list.
Requirements: required qualifications list.
Skills: maybe we could combine required qualifications into Skills? But we already have Required Qualifications. The instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can choose which to use. We have Required Qualifications and Preferred Qualifications. Could put Required Qualifications under Requirements, Preferred Qualifications under Skills? Or we could have both Requirements and Qualifications sections. But we should not create thin sections. Let's think: we have Required Qualifications (list) and Preferred Qualifications (list). Could combine them into a single "Requirements" section with subheadings? But we cannot add extra headings beyond those allowed? The instruction says use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings, but says prefer a few substantive sections over many thin ones. So we could have Requirements (required) and Skills (preferred). Or we could have Requirements (required) and Qualifications (preferred). Let's map: Required Qualifications -> Requirements. Preferred Qualifications -> Skills (since they are nice-to-have skills). That seems reasonable.
Thus sections: About the role (summary), Responsibilities (essential functions), Requirements (required qualifications), Skills (preferred qualifications), Benefits (benefits package), Pay (salary range), Schedule (full-time 40 hrs/week, virtual, location open to 50 states + DC).
We must not include filler like "not specified". All sections have content.
Now we need to strip out boilerplate lines: "Reasonable accommodation may be made..." lines appear twice; remove them. Also "This position has no formal supervisory responsibilities." remove. "CERTIFICATES AND LICENSES: None required." remove. "WORK ENVIRONMENT: ..." remove. "Job Type EOR Contractor_CW (Fixed Term)" remove. "The above job is not intended..." remove. "All employment is “at-will”..." remove. "If you are a job seeker with a disability..." remove. Equal Opportunity Employer block remove.
Also remove "Stride, Inc. considers a person’s education, experience, and qualifications..." that's part of compensation & benefits; we need to keep the substantive compensation info but can trim fluff? The instruction: Preserve ALL substantive information; do NOT invent or summarize away detail. So we need to keep the compensation description but we can keep it as is, but we might remove some generic filler? The paragraph includes generic statements about how salary determined, etc. That's substantive? It's describing how they determine salary; it's not specific numbers but it's still info. We should keep it. However we need to avoid boilerplate like "Offers will typically be in the bottom half of the range." That's specific to this role, keep. "We anticipate this position will pay per $16.82 - $25.62 per hour." Keep. "This is a temporary/contractor role, and you will be an employee of Workspend." Keep. "This salary is not guaranteed, as an individual’s compensation can vary based on several factors." Keep. "These factors include, but are not limited to, geographic location, experience, training, education, and local market conditions." Keep. "Randstad offers a robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off." Keep.
Thus Benefits section will include that benefits sentence. Possibly also mention that it's temporary/contractor role? That's more about employment type; could be in Pay or Benefits. We'll keep in Benefits.
Now we need to produce HTML fragment only.
Let's draft:
About the role
As an SEO Specialist contractor, you will support organic search performance across multiple K12-powered schools' digital marketing efforts. This is an SEO-first role with content marketing responsibilities, focused on execution: on-page optimization, content refreshes, and data-backed briefs for priority pages. Your work will ensure that prospective families can easily find and evaluate school options through organic and AI-driven search. This is a full-time contract position requiring the ability to work independently, typically 40 hours per week. The role is virtual and open to residents of the 50 states and D.C.
Responsibilities
- Conducts keyword research and search intent analysis for assigned pages and topics.
- Performs on-page optimization including title tags, meta descriptions, headers, body content, and internal linking.
- Executes content refreshes on priority pages based on ranking and traffic data.
- Applies local SEO best practices to individual school location pages and geographic targeting.
- Flags technical issues such as indexation, canonicals, and crawl errors for the internal team to resolve.
- Builds data-backed content briefs with target keywords, intent, and structure.
- Reviews and optimizes content from writers before publication.
- Follows established SEO guidelines and templates across the subdomain network.
- Provides monthly performance updates on optimized and refreshed pages including rankings, traffic, and engagement.
- Ensures thorough, timely, and accurate communications.
- Executes tasks by utilizing various SEO technologies and platforms specific to the business.
Requirements
- Three (3) or more years of hands-on SEO experience, in-house or agency, or equivalent combination of education and experience.
- Strong keyword research and search intent mapping skills.
- Proficiency with SEO tools such as SEMrush or Ahrefs, Google Search Console, and Google Analytics.
- Proven ranking and traffic improvements supported by specific examples.
- Working knowledge of on-page technical elements including indexation, canonicals, internal linking, and structured data.
- Strong written communication skills with the ability to create SEO-optimized content.
- Excellent analytical and problem-solving skills with attention to detail.
- Ability to work independently and within a team-oriented environment.
- Highly organized, detail-oriented, and able to meet deadlines consistently.
- High level of quality and accountability for work products.
- Unquestionable personal code of ethics, integrity, diversity, and trust.
- Ability to clear a required background check.
Skills
- Experience with education, EdTech, or multi-location organizations.
- Experience with enterprise SEO tools such as BrightEdge.
- Familiarity with AI search visibility.
- Experience with enterprise content management systems.
- Experience with schema markup and structured data implementation.
Benefits
Randstad offers a robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off. This is a temporary/contractor role, and you will be an employee of Workspend.
Pay
Stride, Inc. considers a person’s education, experience, and qualifications, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value when determining a new employee’s salary level. Salaries will differ based on these factors, the position’s level and expected contribution, and the employee’s benefits elections. Offers will typically be in the bottom half of the range. We anticipate this position will pay per $16.82 - $25.62 per hour. This salary is not guaranteed, as an individual’s compensation can vary based on several factors. These factors include, but are not limited to, geographic location, experience, training, education, and local market conditions.
Schedule
This is a full-time contract position requiring the ability to work independently, typically 40 hours per week.
We have duplicated sentence about full-time contract in About the role and Schedule; maybe we can keep only in Schedule and remove from About the role to avoid duplication. But we need to preserve all substantive information; duplication is okay but we could remove duplicate to keep concise. However the instruction says preserve ALL substantive information; does that mean we cannot remove any substantive info, even if duplicated? It says "Preserve ALL substantive information; do NOT invent or summarize away detail." Duplication is not removing info; it's still present. If we remove one occurrence, we are removing that info (though it's still present elsewhere). That could be considered removing substantive info (though it's still present). Safer to keep both? But we can keep the info in one place and not duplicate; the info is still present. The instruction likely means don't omit any details; but if we keep the detail once, it's not omitted. So we can avoid duplication.
Thus we can move the full-time contract detail to Schedule section only, and About the role can omit that sentence. Let's adjust About the role to not include the full-time contract sentence.
About the role paragraph: "As an SEO Specialist contractor, you will support organic search performance across multiple K12-powered schools' digital marketing efforts. This is an SEO-first role with content marketing responsibilities, focused on execution: on-page optimization, content refreshes, and data-backed briefs for priority pages. Your work will ensure that prospective families can easily find and evaluate school options through organic and AI-driven search. The role is virtual and open to residents of the 50 states and D.C."
Now Schedule section: "This is a full-time contract position requiring the ability to work independently, typically 40
for prose. We must not create sections with filler like "commensurate with experience". We have actual salary range, so Pay section is valid. Schedule: we have "full-time contract position. Ability to work independently, typically 40 hours per week, is required." So we can put Schedule section. Benefits: we have "Randstad offers a robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off." Also mention temporary/contractor role, employee of Workspend. That's more about employment type. Could be part of Benefits or a separate section? The instruction: include a section ONLY when posting has real, specific content for it. Benefits: we have specific content about benefits package. So we can include Benefits section. We also need About the role: we have summary paragraph. Could be About the role. Responsibilities: essential functions list. Requirements: required qualifications list. Skills: maybe we could combine required qualifications into Skills? But we already have Required Qualifications. The instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can choose which to use. We have Required Qualifications and Preferred Qualifications. Could put Required Qualifications under Requirements, Preferred Qualifications under Skills? Or we could have both Requirements and Qualifications sections. But we should not create thin sections. Let's think: we have Required Qualifications (list) and Preferred Qualifications (list). Could combine them into a single "Requirements" section with subheadings? But we cannot add extra headings beyond those allowed? The instruction says use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). It doesn't forbid other headings, but says prefer a few substantive sections over many thin ones. So we could have Requirements (required) and Skills (preferred). Or we could have Requirements (required) and Qualifications (preferred). Let's map: Required Qualifications -> Requirements. Preferred Qualifications -> Skills (since they are nice-to-have skills). That seems reasonable.
Thus sections: About the role (summary), Responsibilities (essential functions), Requirements (required qualifications), Skills (preferred qualifications), Benefits (benefits package), Pay (salary range), Schedule (full-time 40 hrs/week, virtual, location open to 50 states + DC).
We must not include filler like "not specified". All sections have content.
Now we need to strip out boilerplate lines: "Reasonable accommodation may be made..." lines appear twice; remove them. Also "This position has no formal supervisory responsibilities." remove. "CERTIFICATES AND LICENSES: None required." remove. "WORK ENVIRONMENT: ..." remove. "Job Type EOR Contractor_CW (Fixed Term)" remove. "The above job is not intended..." remove. "All employment is “at-will”..." remove. "If you are a job seeker with a disability..." remove. Equal Opportunity Employer block remove.
Also remove "Stride, Inc. considers a person’s education, experience, and qualifications..." that's part of compensation & benefits; we need to keep the substantive compensation info but can trim fluff? The instruction: Preserve ALL substantive information; do NOT invent or summarize away detail. So we need to keep the compensation description but we can keep it as is, but we might remove some generic filler? The paragraph includes generic statements about how salary determined, etc. That's substantive? It's describing how they determine salary; it's not specific numbers but it's still info. We should keep it. However we need to avoid boilerplate like "Offers will typically be in the bottom half of the range." That's specific to this role, keep. "We anticipate this position will pay per $16.82 - $25.62 per hour." Keep. "This is a temporary/contractor role, and you will be an employee of Workspend." Keep. "This salary is not guaranteed, as an individual’s compensation can vary based on several factors." Keep. "These factors include, but are not limited to, geographic location, experience, training, education, and local market conditions." Keep. "Randstad offers a robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off." Keep.
Thus Benefits section will include that benefits sentence. Possibly also mention that it's temporary/contractor role? That's more about employment type; could be in Pay or Benefits. We'll keep in Benefits.
Now we need to produce HTML fragment only.
Let's draft:
About the role
As an SEO Specialist contractor, you will support organic search performance across multiple K12-powered schools' digital marketing efforts. This is an SEO-first role with content marketing responsibilities, focused on execution: on-page optimization, content refreshes, and data-backed briefs for priority pages. Your work will ensure that prospective families can easily find and evaluate school options through organic and AI-driven search. This is a full-time contract position requiring the ability to work independently, typically 40 hours per week. The role is virtual and open to residents of the 50 states and D.C.
Responsibilities
- Conducts keyword research and search intent analysis for assigned pages and topics.
- Performs on-page optimization including title tags, meta descriptions, headers, body content, and internal linking.
- Executes content refreshes on priority pages based on ranking and traffic data.
- Applies local SEO best practices to individual school location pages and geographic targeting.
- Flags technical issues such as indexation, canonicals, and crawl errors for the internal team to resolve.
- Builds data-backed content briefs with target keywords, intent, and structure.
- Reviews and optimizes content from writers before publication.
- Follows established SEO guidelines and templates across the subdomain network.
- Provides monthly performance updates on optimized and refreshed pages including rankings, traffic, and engagement.
- Ensures thorough, timely, and accurate communications.
- Executes tasks by utilizing various SEO technologies and platforms specific to the business.
Requirements
- Three (3) or more years of hands-on SEO experience, in-house or agency, or equivalent combination of education and experience.
- Strong keyword research and search intent mapping skills.
- Proficiency with SEO tools such as SEMrush or Ahrefs, Google Search Console, and Google Analytics.
- Proven ranking and traffic improvements supported by specific examples.
- Working knowledge of on-page technical elements including indexation, canonicals, internal linking, and structured data.
- Strong written communication skills with the ability to create SEO-optimized content.
- Excellent analytical and problem-solving skills with attention to detail.
- Ability to work independently and within a team-oriented environment.
- Highly organized, detail-oriented, and able to meet deadlines consistently.
- High level of quality and accountability for work products.
- Unquestionable personal code of ethics, integrity, diversity, and trust.
- Ability to clear a required background check.
Skills
- Experience with education, EdTech, or multi-location organizations.
- Experience with enterprise SEO tools such as BrightEdge.
- Familiarity with AI search visibility.
- Experience with enterprise content management systems.
- Experience with schema markup and structured data implementation.
Benefits
Randstad offers a robust benefits package for eligible employees that can include health benefits, retirement contributions, and paid time off. This is a temporary/contractor role, and you will be an employee of Workspend.
Pay
Stride, Inc. considers a person’s education, experience, and qualifications, as well as the position’s work location, expected quality and quantity of work, required travel (if any), external market and internal value when determining a new employee’s salary level. Salaries will differ based on these factors, the position’s level and expected contribution, and the employee’s benefits elections. Offers will typically be in the bottom half of the range. We anticipate this position will pay per $16.82 - $25.62 per hour. This salary is not guaranteed, as an individual’s compensation can vary based on several factors. These factors include, but are not limited to, geographic location, experience, training, education, and local market conditions.
Schedule
This is a full-time contract position requiring the ability to work independently, typically 40 hours per week.
We have duplicated sentence about full-time contract in About the role and Schedule; maybe we can keep only in Schedule and remove from About the role to avoid duplication. But we need to preserve all substantive information; duplication is okay but we could remove duplicate to keep concise. However the instruction says preserve ALL substantive information; does that mean we cannot remove any substantive info, even if duplicated? It says "Preserve ALL substantive information; do NOT invent or summarize away detail." Duplication is not removing info; it's still present. If we remove one occurrence, we are removing that info (though it's still present elsewhere). That could be considered removing substantive info (though it's still present). Safer to keep both? But we can keep the info in one place and not duplicate; the info is still present. The instruction likely means don't omit any details; but if we keep the detail once, it's not omitted. So we can avoid duplication. Thus we can move the full-time contract detail to Schedule section only, and About the role can omit that sentence. Let's adjust About the role to not include the full-time contract sentence. About the role paragraph: "As an SEO Specialist contractor, you will support organic search performance across multiple K12-powered schools' digital marketing efforts. This is an SEO-first role with content marketing responsibilities, focused on execution: on-page optimization, content refreshes, and data-backed briefs for priority pages. Your work will ensure that prospective families can easily find and evaluate school options through organic and AI-driven search. The role is virtual and open to residents of the 50 states and D.C." Now Schedule section: "This is a full-time contract position requiring the ability to work independently, typically 40