Senior Web Developer
Hillpointe · Winter Park, FL · 3 days ago
On-siteEngineeringFull-time
Essential Responsibilities
- Own the build, upkeep, and continuous improvement of every website in the company's portfolio and set the technical standards other work is measured against.
- Build new sites using Next.js paired with a headless CMS and lead the setup/configuration of the CMS for each new site.
- Drive decisions on when and how to migrate existing sites to our Next.js + headless CMS stack and evaluate new tools or platforms as the portfolio grows.
- Translate priorities from internal marketing, leadership, and in-house design stakeholders into a technical roadmap across multiple brands and provide informed recommendations when needed.
- Monitor site performance and ensure 99.9% uptime; independently diagnose and resolve complex, site-level issues.
- Optimize sites for speed, mobile responsiveness, accessibility, and work with our SEO specialist. Together, you will execute SEO and AEO best practices and establish reusable patterns/components to keep this consistent across the portfolio.
- Partner with the Director of IT on hosting, Cloudflare configuration, and site security architecture.
- Partner day-to-day with internal marketing, leadership, and in-house designers to translate business needs into working websites. This is a fully in-house function with minimal outside vendor involvement.
- Work with the VP of AI to define how AI coding tools/assistants get used across the development workflow, and model that usage for future hires.
- Set up and maintain documentation, coding standards, and best practices for web development across all properties, with an eye toward mentoring future developers as the team grows.
Qualifications & Abilities
- 5+ years of professional experience building and maintaining production websites, including experience owning projects independently end to end.
- Strong, demonstrated experience building with React/Next.js, and the judgment to make architecture-level decisions, not just implement them.
- Solid experience working with a headless CMS (Strapi or similar) to model content and power a decoupled front end, including standing up new CMS instances from scratch.
- Proven ability to manage multiple, concurrent projects across different brands with minimal oversight.
- Strong working knowledge of SEO fundamentals, site performance optimization, and web security best practices.
- Experience with version control (Git) and modern development workflows, including using AI coding assistants effectively.
- Strong design sense and attention to detail and able to keep each brand's look and voice consistent across a growing portfolio.
- Excellent communication skills and comfort operating as the senior technical point of contact for non-technical stakeholders, including leadership.
Nice to Have
- Experience with e-commerce or booking/reservation functionality (hospitality-related sites).
- Familiarity with backend languages/frameworks (Node.js or similar) and cloud hosting (AWS or similar).
- Prior experience mentoring junior developers or setting technical direction for a team.
- Prior experience supporting multiple brands or a multi-site/multi-property portfolio.
- Claude, Anthropic, AEO, and vibe coding experience.