Senior Web Data Analyst

Key Responsibilities

• Analyze and interpret web data to drive strategic decision-making for digital initiatives
• Build Tableau dashboards and data sources to support product stakeholders
• Develop customer segmentation models and activation testing plans
• Collaborate with cross-functional teams to gather and refine requirements for metrics and dashboards

Must-Have Skills/Technologies

• Experience using Tableau Desktop/Creator
• Adobe Analytics
• Advanced SQL knowledge
• Experience with cookie-level advertising platform data
• Experience with cookie-level web/product data and KPIs
• Experience with Customer Journey Analytics
• Proficiency in SQL & Adobe Analytics

Must-Have Soft Skills

• Good logical reasoning and analytical skills
• Good Communication skills in English – both written and verbal
• Demonstrate Ownership and Accountability of their work
• Attention to details

Good-to-Have Skills/Technologies

• Experience using Python SciKit
• Snowflake
• Jupyter Notebooks
• Amazon SageMaker