Senior Vice President, Social Strategy

Digitas is the Networked Experience Agency, built on the vision that we create magnetic experiences that earn the right for brands to exist in human networks. Today, and tomorrow. We deliver Networked Experiences by leveraging comprehensive data, technology, creative, media and strategy capabilities. Digitas delivers ambitious outcomes via unique solutions that include Creative Experiences, Integrated Media, Addressable Relationships, Social Marketing and Total Commerce. Celebrated by AdAge as Data and Insights Agency of the Year, U.S Campaign’s Brand Experience Agency of the Year, Media Network of the Year and celebrated by Forrester and Gartner, Digitas serves the world’s leading brands through a global network comprised of more than 5,500 employees across over 65 offices in 43 countries.

About the role

This is not a traditional social role. As SVP, Social & Content Strategy Lead, you will define and shape what social and content mean for one of the most influential brands in the world. Sitting at the center, you will lead the evolution of an always-on, insight-driven, culturally relevant content ecosystem that connects brand, business, and audience in meaningful ways. This role requires a rare blend of strategic leadership, category expertise, client partnership, and hands-on craft. You are as comfortable advising senior clients as you are shaping the work. You see social and content as inseparable—and as a growth engine for the business. You will lead a multidisciplinary team of ~20 strategists, partnering across creative, media, data, and platform teams to deliver integrated, future-forward solutions.

Responsibilities

• Define the Vision
  • Architect a modern, always-on social and content ecosystem - one that is audience-first, insight-led, and culturally fluent
  • Champion a unified view of content and social as a single, connected discipline
  • Set the strategic direction across brand, campaign, and real-time initiatives
• Lead at the Highest Level
  • Serve as a senior client confidante and trusted advisor, building relationships that extend beyond briefs into business partnership
  • Bring a strong, informed POV on the landscape, identifying opportunities for differentiation and growth
  • Represent leadership in key client forums, shaping decisions and influencing outcomes
• Drive Strategic Excellence
  • Lead the development of breakthrough social and content strategies grounded in audience insight, platform behavior, and business objectives
  • Elevate the team’s thinking across content development, distribution, engagement, and measurement
  • Push the boundaries of what’s possible—introducing new formats, platforms, partnerships, and ways of working
• Build & Lead a High-Performing Team
  • Oversee a team of ~20 spanning VP/Group Director through junior strategists
  • Foster a culture of collaboration, curiosity, and continuous improvement
  • Balance and elevate diverse leadership strengths across:
    • Holistic social/content strategy and innovation
    • Operational excellence, team development, and staffing
    • Deep social platform expertise and best-in-class execution
  • Act as a mentor and coach, developing the next generation of leaders
• Be a Hands-On Leader
  • Stay close to the work—guiding key briefs, shaping outputs, and elevating quality
  • Operate as both thinker and doer, stepping in where needed to unlock progress
  • Build new frameworks, processes, and ways of working that enable speed, quality, and innovation
• Integrate Across Groupe
  • Partner seamlessly with strategy, creative, media, data, and production teams
  • Ensure social and content strategies are fully integrated into broader marketing ecosystems
  • Help define what “Power of One” looks like in practice - connected, cohesive, and client-centric

Requirements

• Experience & Expertise
  • 12–15+ years in social, content, and/or integrated strategy
  • Financial services category experience with a strong understanding of the landscape
  • Proven experience leading large, multidisciplinary teams
  • Track record of building and scaling modern content ecosystems for major brands
• Strategic & Creative Leadership
  • A holistic view of social and content—seeing them as interconnected, not siloed
  • Strong instincts for culture, audience behavior, and platform evolution
  • Ability to turn complex business challenges into clear, compelling strategies
  • Equal strength in long-term vision and day-to-day execution
• Client Partnership
  • Gravitas and presence at the C-suite level - clients seek you out and trust your perspective
  • Exceptional communication and storytelling skills
  • Ability to navigate complexity and drive alignment across stakeholders
• Operational & Organizational Leadership
  • Experience building teams, developing talent, and creating scalable ways of working
  • Strong understanding of agency operations, staffing, and growth pathways
  • Ability to balance multiple workstreams while maintaining quality and momentum
• Mindset
  • Builder mentality—you’re excited to shape, evolve, and redefine what this role can be
  • Collaborative by nature, with a belief in integrated, cross-functional solutions
  • Curious, optimistic, and energized by change
  • Passionate about creating work that is not just effective, but meaningful

Benefits

Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive. Our benefits package includes:

• Medical coverage
• Dental and vision
• Disability insurance
• 401K
• Parental and family care leave
• Family forming assistance
• Tuition reimbursement
• Flexible time off

Pay

Compensation Range: USD $180,215.00 - USD $286,832.00/Annually. This is the pay range the Company believes it will pay for this position at the time of this posting. This role may also be eligible for bonus or incentive compensation. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time.