Jobs · Sales · Minnesota

Senior Vice President, North America Sales

FunnelCake · Minneapolis, MN · 1 wk ago
Sales$237k–$311k/yrFull-time

What You'll Do

  • Enterprise Revenue Leadership
    • Co-lead revenue strategy alongside the CRO, defining long-term vision and execution across all customer segments and regions.
    • Ensure cross-functional alignment between Sales, Product, Marketing, Customer Success, Finance, and Operations to support growth objectives.
    • Design and optimize organizational structure, coverage models, segmentation, and incentive strategies to support a scalable go-to-market engine.
  • Strategic Accounts & Regional Sales Oversight
    • Lead and mentor the Strategic Accounts and Regional Sales leadership teams, providing unified direction and accountability for quota attainment and customer impact.
    • Drive consistency in sales methodologies, value-based selling, and pipeline management across geographies and verticals.
    • Serve as executive sponsor in high-stakes negotiations and top-tier client relationships.
  • Cross-Sell Strategy Ownership
    • Develop and lead a new company-wide Cross-Sell program focused on driving expansion within the existing customer base across all product lines.
    • Build and scale a dedicated cross-functional team to operationalize the program—including process design, enablement, reporting, and accountability.
    • Establish KPIs and feedback loops to continuously refine cross-sell performance and customer outcomes.
  • Forecasting, Performance, and Operational Excellence
    • Own enterprise-wide sales forecasting discipline in partnership with Revenue Operations.
    • Provide the CRO and executive leadership with insight into pipeline health, conversion rates, and growth opportunities.
    • Oversee implementation of scalable systems, tools, and analytics to support performance management.
  • Executive Representation & Thought Leadership
    • Act as a strategic representative of the CRO in internal leadership forums, board updates, and external-facing events.
    • Engage directly with strategic customers, prospects, partners, and industry influencers to advance Varicent’s position as a leader in Sales Performance Management.
    • Represent the revenue function in M&A diligence and integration planning as appropriate.
  • Talent, Culture & Leadership Development
    • Build and strengthen a high-performing, inclusive revenue leadership team with clear succession planning and development pathways.
    • Foster a culture rooted in Varicent’s values—Be Bold, Be Curious, Be Kind—while driving accountability, innovation, and measurable outcomes.
    • Lead organizational change management initiatives to evolve the revenue team structure as the business grows.

    What You'll Bring

    • 15+ years of progressive leadership experience in sales, revenue operations, or go-to-market functions, with at least 5+ years in an SVP or equivalent-level role.
    • Demonstrated success scaling SaaS or recurring revenue organizations from mid-stage to enterprise (e.g., $100M+ ARR).
    • Proven ability to build and lead high-performing, multi-layered revenue teams, including direct oversight of VP-level leaders.
    • Experience creating and implementing successful cross-sell or customer expansion strategies.
    • Track record of influencing company-wide decisions and partnering effectively with cross-functional peers (Product, Marketing, Customer Success, Finance).
    • Strong executive presence with experience in board-level or investor-facing interactions.
    • Deep understanding of SaaS metrics, customer lifecycle economics, and enterprise sales methodologies.
    • Bachelor's degree required; MBA or equivalent preferred.
    • Willingness to travel (~25%) to engage with customers, team members, and key stakeholders.

    Success Factors

    • In the first 3 months:
      • Establish trust with CRO and executive leadership team.
      • Assess current GTM and revenue operations maturity.
      • Design and begin implementation of the Cross-Sell program and define enterprise-level KPIs.
    • By 6 months:
      • Deliver forecast accuracy and improved visibility across Strategic and Regional Sales segments.
      • Demonstrate early results and traction from Cross-Sell initiatives.
      • Launch integrated planning cycles with key stakeholders (Marketing, Product, Customer Success).
    • Beyond 6 months:
      • Deliver sustained growth through cross-sell, upsell, and new logo acquisition.
      • Create leadership continuity plans and strengthen organizational depth.
      • Lead ongoing evolution of revenue strategy to support Varicent’s long-term scale.

      Pay

      The estimated annual base salary range is between $237,000 - $311,000 USD. In addition to base salary, our compensation package may include bonuses, commissions for eligible sales roles, and a comprehensive benefits package. The actual base salary will vary based on factors including individual qualifications and market data, as objectively assessed during the interview process.

      Benefits

      • Health & Wellness — Comprehensive medical, dental, and vision coverage tailored to your local needs
      • Time Off — PTO and public holidays to rest, recharge, and do what matters most
      • Volunteer Days — Dedicated time to give back and support the communities that matter to you
      • Ignite Days — Dedicated learning days to support continuous growth, skill development, and professional learning
      • Financial — Compensation that reflects your market and your value
      • Retirement — Retirement plans designed to help you build long-term financial security
      • Tuition Assistance — Invest in your growth with support for continuing education and professional development
      • Flexibility — Work where you thrive, with remote and hybrid options available across most regions.

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