Senior Vice President & General Manager, Audience & Growth
Foundry · New York, NY · 1 wk ago
On-siteEngineeringFull-time
Key Responsibilities
- Own the strategy and performance for audience growth across all publications and platforms.
- Build and scale community-driven audience engagement strategies that deepen reader relationships and loyalty.
- Own the growth of affiliate commerce and subscription businesses across the portfolio.
- Lead paid subscription and premium membership strategy
- Oversee paid acquisition across search, social, and emerging channels
- Define KPIs across audience growth, engagement, and revenue
- Leverage data and experimentation to optimize performance
- Deliver insights and reporting to executive leadership
Experience
- 10–15+ years in digital media, consumer platforms, or growth-focused environments
- Proven success in audience growth, engagement, and consumer revenue
- Deep expertise in SEO, social, newsletters, and digital distribution
- Experience scaling affiliate commerce and/or subscription businesses
- Multi-brand or portfolio experience strongly preferred
- Strong general management mindset balancing strategy and execution
- Experience building and leading high-performing, cross-functional teams
- Ability to collaborate across editorial, product, tech, and commercial teams
- Deep understanding of growth analytics and conversion optimization
- Experience with experimentation frameworks (A/B testing, etc.)
- Ability to translate data into strategic business decisions
US-based in NYC, Austin, SF, or Boston
A reasonable estimate of the compensation for this role is $300,000 plus bonus.