Senior Vice President, Account Planning
Digitas Health · New York, NY · 1 mo ago
HybridBusiness Development$180k/yrFull-time
We need to output HTML fragment with sections: h3 headings for sections present: About the role? Actually we have Company Description, Overview, Responsibilities, Qualifications, Additional Information (benefits, compensation, etc). We should not repeat job title. Use for section headings. Use
for section headings. Use - for any list of duties/requirements/benefits. Use
for prose.
We must preserve all substantive info, remove boilerplate (cookie/navigation/legal/EEO/equal-opportunity/scam-warning, duplicated lines, application instructions). Also remove "Additional Information" maybe but we need to keep benefits, compensation, etc. The Additional Information includes benefits, compensation range, etc. We'll keep that as a section maybe "Benefits and Compensation". But we must only include sections when posting has real specific content. It does have benefits and compensation. So we can have a section "Benefits and Compensation". However the instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can choose appropriate headings. We have Responsibilities, Qualifications, Benefits, Pay. Also maybe "Overview" could be "About the role". The company description could be part of "About the role" or separate "About the company". But we should not repeat job title. We can have "About the role" covering overview and company description? The instruction: Use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can use those exact headings if content matches. We have overview of role and company description; that fits "About the role". Responsibilities section present. Qualifications present. Benefits present (list of benefits). Pay present (compensation range). Schedule not present, so omit. Skills maybe not separate; qualifications cover skills. We'll not create Skills if no explicit list.
We need to output only HTML fragment, no /, no markdown fences.
We need to embed lists where appropriate.
Let's extract content.
Company Description: paragraphs about Digitas Health. Overview: paragraphs about Account Planning team, ideal candidate, responsibilities list (3 primary responsibilities). Then Responsibilities: bullet list of duties (starting with "Proactively determining..." etc). Qualifications: bullet list of qualifications (starting with "At least 12 years’ experience..." etc). Additional Information: includes benefits list, compensation range, application deadline, accommodation contact, etc. Also includes motto etc. We need to preserve substantive info, remove boilerplate like EEO guidelines, accommodation contact? The accommodation contact is substantive? It's about accommodation request; maybe keep? It's not boilerplate? It's specific contact for accommodation. Might be considered part of application instructions? It says "If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com." That's application instruction; we should remove application instructions. So remove that line. Also remove "All your information will be kept confidential according to EEO guidelines." That's EEO boilerplate; remove. Also remove "Our Publicis Groupe motto ..."? That's substantive culture info; maybe keep as part of About the role? It's under Additional Information but it's about values. Could keep in About the role or separate? Might be okay to keep in About the role. However we should not duplicate. We'll incorporate relevant parts into About the role.
Also remove "The Company anticipates the application deadline for this job posting will be 10/12/2026." That's application instruction (deadline). Remove.
Remove "Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met." That's benefits detail but maybe keep? It's about temporary roles; not needed for regular role. Could keep but it's still benefits info. Might keep but it's not essential. We'll keep benefits list: medical coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, flexible time off. Also mention "For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off." That's redundant; we can keep concise.
We need to preserve all substantive info; we should not lose details like "Parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off." Keep.
Compensation range: USD $180,215.00 - USD $268,905.00/Annually. Also mention bonus/incentive eligibility. Keep.
Now craft HTML.
Structure:
About the role
Company description paragraphs + overview + maybe motto etc.
We need to avoid too long paragraphs but okay.
Then Responsibilities
- ... each duty.
Then Qualifications
- ... each qualification.
Then Benefits
- ... each benefit.
Then Pay
Compensation range: USD $180,215.00 - USD $268,905.00 per annum. This role may also be eligible for bonus or incentive compensation.
We should not include Schedule.
Check for duplicate lines: Ensure we didn't repeat.
Now extract specifics.
Company Description paragraphs:
"Digitas Health is the modern creative agency that takes on the biggest moments in healthcare, raises the standard of creative, and connects people, partners, and ideas to create work that earns its place in culture. Purpose-built for today’s complex and evolving landscape, we partner with some of the world’s largest healthcare brands to do big things by moving faster, connecting deeper, and unlocking new possibilities at the intersection of creativity, data, technology, and empathy. Guided by our purpose, Connected for Good, and fueled by a vibrant, magnetic culture—we deliver meaningful work that drives relevance, changes behavior, and creates lasting impact, always grounded in humanity, not just technology. As part of Publicis Health and Publicis Groupe, we bring together entrepreneurial energy with the scale, stability, and depth of one of the world’s leading communications networks. At Digitas Health, what sets us apart isn’t just who we work with, it’s how we work and how it feels to be here. Our culture attracts curious, driven people who want to make a difference and be part of something bigger. Our teams are intentionally crafted across disciplines, perspectives, and experience levels, bringing strategy, creativity, data, and technology together from the start. We believe the best ideas come from curiosity, collaboration, and healthy debate and we expect people here to be thoughtful, engaged, and eager to shape what’s next. If you’re energized by complexity, motivated by impact, and excited to help redefine how healthcare connects with people, we’d love to meet you!"
Overview paragraphs:
"The Digitas Health Account Planning team uncovers breakthrough customer insights, and helps our teams to turn them into big creative marketing ideas. Planning is part of the creative organization (and tightly integrated with creative) and reports to the EVP, Account Planning. The ideal SVP, Account Planning candidate has at least 12 years experience developing and applying breakthrough customer insight in a marketing, creative agency or professional services firm, as well as exceptional thinking, communication and influence skills, leadership, and energy. Most importantly, we seek candidates with enthusiasm for pushing the frontier of how marketing can evolve to meet the needs of an ever more powerful consumer. The SVP, Account Planning candidate is the customer insight “lead” for designated Digitas Health clients, with 3 primary responsibilities: Leveraging customer insight to help the team come up with great creative marketing ideasIdentifying high impact opportunities for developing breakthrough customer insightCreating innovative approaches for coming up with customer insight"
Note: The three responsibilities are listed without punctuation; we can keep as sentences.
Now Responsibilities bullet list (from the responsibilities section):
- Proactively determining where and how in-depth insight about the consumer’s attitude and behavior can help make our clients’ marketing more successful and where the opportunities are
- Identifying key customer insights from existing client/Digitas Health data and translating them into relevant marketing program implications
- Applying innovative research and “listening” methodologies to create relevant, breakthrough customer insights
- Partnering with our cutting edge primary researchers, internal analysis group and client data/research organizations to maximize their work’s customer insight and marketing program application value
- Optimizing the impact of customer insight in the creative/program development process by inspiring and partnering with creatives on your team
- Leading team brainstorms that efficiently produce breakthrough insight and maximize team contributions
- Building productive collaboration and enabling successful teamwork
- Creating demand for account planning’s contributions by demonstrating its impact
- Managing 2 mid-level planners
Now Qualifications bullet list:
- At least 12 years’ experience working in marketing and/or strategic services organizations – e.g., general advertising agency account planning group; management consulting firm; brand strategy firm; large DM firm strategic planning/account planning group
- HCP experience is a must
- Qualitative research expertise and experience applying innovative qualitative research techniques
- Familiarity with interpreting and applying quantitative research
- Undergraduate degree in a discipline like history, American studies, political science, anthropology/sociology, journalism, or psychology
- Graduate degree is also a plus (e.g., MBA, Masters)
- Familiar with segmentation, analytics and media research tools (e.g., MRI) a plus
- Passionate about applying cutting edge qualitative methodology to the development of insight
- Experience applying insight to marketing program development
- A knack for helping creative teams understand an insight and translate it into creative magic
- Passion for working with creative people
- Exceptional writing, communication and influence skills
- An inspirational, compelling personality and way of working
- you have the ability to quickly gain the trust of clients and internal team members at all levels
- Excellent teamwork and leadership skills
- A leader and a team builder
- Web experience (and passion!) is highly relevant
- Demonstrated ability to build demand for account planning
- Experience successfully bringing account planning to clients and teams who haven't used it before
- Ambition, accountability, and drive
- You like to do things in a new way, you like convincing people of your point of view, you are driven to succeed
Note: Some bullets start with lowercase; we keep as is.
Now Benefits bullet list:
From Additional Information:
- medical coverage
- dental
- vision
- disability
- 401K
- parental and family care leave
- family forming assistance
- tuition reimbursement
- flexible time off
Also "For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off." That's somewhat redundant; we can include paid time off as benefit. Already have flexible time off; paid time off maybe similar. We'll include paid time off as separate.
Also mention "Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive." That's prose; we can include in a before list.
Now Pay:
- Compensation Range: USD $180,215.00 - USD $268,905.00/Annually.
- This role may also be eligible for bonus or incentive compensation.
We'll put in
.
Now About the role section: combine company description, overview, maybe also the motto "Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent." This is substantive culture info; we can include in About the role.
We must not include EEO boilerplate etc.
Now produce HTML.
Make sure to use proper escaping for
for prose. We must preserve all substantive info, remove boilerplate (cookie/navigation/legal/EEO/equal-opportunity/scam-warning, duplicated lines, application instructions). Also remove "Additional Information" maybe but we need to keep benefits, compensation, etc. The Additional Information includes benefits, compensation range, etc. We'll keep that as a section maybe "Benefits and Compensation". But we must only include sections when posting has real specific content. It does have benefits and compensation. So we can have a section "Benefits and Compensation". However the instruction says use headings like About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule. We can choose appropriate headings. We have Responsibilities, Qualifications, Benefits, Pay. Also maybe "Overview" could be "About the role". The company description could be part of "About the role" or separate "About the company". But we should not repeat job title. We can have "About the role" covering overview and company description? The instruction: Use
for section headings (e.g. About the role, Responsibilities, Requirements, Qualifications, Skills, Benefits, Pay, Schedule). So we can use those exact headings if content matches. We have overview of role and company description; that fits "About the role". Responsibilities section present. Qualifications present. Benefits present (list of benefits). Pay present (compensation range). Schedule not present, so omit. Skills maybe not separate; qualifications cover skills. We'll not create Skills if no explicit list.
We need to output only HTML fragment, no /, no markdown fences.
We need to embed lists where appropriate.
Let's extract content.
Company Description: paragraphs about Digitas Health. Overview: paragraphs about Account Planning team, ideal candidate, responsibilities list (3 primary responsibilities). Then Responsibilities: bullet list of duties (starting with "Proactively determining..." etc). Qualifications: bullet list of qualifications (starting with "At least 12 years’ experience..." etc). Additional Information: includes benefits list, compensation range, application deadline, accommodation contact, etc. Also includes motto etc. We need to preserve substantive info, remove boilerplate like EEO guidelines, accommodation contact? The accommodation contact is substantive? It's about accommodation request; maybe keep? It's not boilerplate? It's specific contact for accommodation. Might be considered part of application instructions? It says "If you require accommodation or assistance with the application or onboarding process specifically, please contact USMTTACompliance@publicis.com." That's application instruction; we should remove application instructions. So remove that line. Also remove "All your information will be kept confidential according to EEO guidelines." That's EEO boilerplate; remove. Also remove "Our Publicis Groupe motto ..."? That's substantive culture info; maybe keep as part of About the role? It's under Additional Information but it's about values. Could keep in About the role or separate? Might be okay to keep in About the role. However we should not duplicate. We'll incorporate relevant parts into About the role.
Also remove "The Company anticipates the application deadline for this job posting will be 10/12/2026." That's application instruction (deadline). Remove.
Remove "Temporary roles may be eligible to participate in our freelancer/temporary employee medical plan through a third-party benefits administration system once certain criteria have been met." That's benefits detail but maybe keep? It's about temporary roles; not needed for regular role. Could keep but it's still benefits info. Might keep but it's not essential. We'll keep benefits list: medical coverage, dental, vision, disability, 401K, parental and family care leave, family forming assistance, tuition reimbursement, flexible time off. Also mention "For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off." That's redundant; we can keep concise.
We need to preserve all substantive info; we should not lose details like "Parental and family care leave, family forming assistance, tuition reimbursement, and flexible time off." Keep.
Compensation range: USD $180,215.00 - USD $268,905.00/Annually. Also mention bonus/incentive eligibility. Keep.
Now craft HTML.
Structure:
About the role
Company description paragraphs + overview + maybe motto etc.
We need to avoid too long paragraphs but okay. ThenResponsibilities
- ... each duty.
Qualifications
- ... each qualification.
Benefits
- ... each benefit.
Pay
Compensation range: USD $180,215.00 - USD $268,905.00 per annum. This role may also be eligible for bonus or incentive compensation.
We should not include Schedule. Check for duplicate lines: Ensure we didn't repeat. Now extract specifics. Company Description paragraphs: "Digitas Health is the modern creative agency that takes on the biggest moments in healthcare, raises the standard of creative, and connects people, partners, and ideas to create work that earns its place in culture. Purpose-built for today’s complex and evolving landscape, we partner with some of the world’s largest healthcare brands to do big things by moving faster, connecting deeper, and unlocking new possibilities at the intersection of creativity, data, technology, and empathy. Guided by our purpose, Connected for Good, and fueled by a vibrant, magnetic culture—we deliver meaningful work that drives relevance, changes behavior, and creates lasting impact, always grounded in humanity, not just technology. As part of Publicis Health and Publicis Groupe, we bring together entrepreneurial energy with the scale, stability, and depth of one of the world’s leading communications networks. At Digitas Health, what sets us apart isn’t just who we work with, it’s how we work and how it feels to be here. Our culture attracts curious, driven people who want to make a difference and be part of something bigger. Our teams are intentionally crafted across disciplines, perspectives, and experience levels, bringing strategy, creativity, data, and technology together from the start. We believe the best ideas come from curiosity, collaboration, and healthy debate and we expect people here to be thoughtful, engaged, and eager to shape what’s next. If you’re energized by complexity, motivated by impact, and excited to help redefine how healthcare connects with people, we’d love to meet you!" Overview paragraphs: "The Digitas Health Account Planning team uncovers breakthrough customer insights, and helps our teams to turn them into big creative marketing ideas. Planning is part of the creative organization (and tightly integrated with creative) and reports to the EVP, Account Planning. The ideal SVP, Account Planning candidate has at least 12 years experience developing and applying breakthrough customer insight in a marketing, creative agency or professional services firm, as well as exceptional thinking, communication and influence skills, leadership, and energy. Most importantly, we seek candidates with enthusiasm for pushing the frontier of how marketing can evolve to meet the needs of an ever more powerful consumer. The SVP, Account Planning candidate is the customer insight “lead” for designated Digitas Health clients, with 3 primary responsibilities: Leveraging customer insight to help the team come up with great creative marketing ideasIdentifying high impact opportunities for developing breakthrough customer insightCreating innovative approaches for coming up with customer insight" Note: The three responsibilities are listed without punctuation; we can keep as sentences. Now Responsibilities bullet list (from the responsibilities section): - Proactively determining where and how in-depth insight about the consumer’s attitude and behavior can help make our clients’ marketing more successful and where the opportunities are - Identifying key customer insights from existing client/Digitas Health data and translating them into relevant marketing program implications - Applying innovative research and “listening” methodologies to create relevant, breakthrough customer insights - Partnering with our cutting edge primary researchers, internal analysis group and client data/research organizations to maximize their work’s customer insight and marketing program application value - Optimizing the impact of customer insight in the creative/program development process by inspiring and partnering with creatives on your team - Leading team brainstorms that efficiently produce breakthrough insight and maximize team contributions - Building productive collaboration and enabling successful teamwork - Creating demand for account planning’s contributions by demonstrating its impact - Managing 2 mid-level planners Now Qualifications bullet list: - At least 12 years’ experience working in marketing and/or strategic services organizations – e.g., general advertising agency account planning group; management consulting firm; brand strategy firm; large DM firm strategic planning/account planning group - HCP experience is a must - Qualitative research expertise and experience applying innovative qualitative research techniques - Familiarity with interpreting and applying quantitative research - Undergraduate degree in a discipline like history, American studies, political science, anthropology/sociology, journalism, or psychology - Graduate degree is also a plus (e.g., MBA, Masters) - Familiar with segmentation, analytics and media research tools (e.g., MRI) a plus - Passionate about applying cutting edge qualitative methodology to the development of insight - Experience applying insight to marketing program development - A knack for helping creative teams understand an insight and translate it into creative magic - Passion for working with creative people - Exceptional writing, communication and influence skills - An inspirational, compelling personality and way of working - you have the ability to quickly gain the trust of clients and internal team members at all levels - Excellent teamwork and leadership skills - A leader and a team builder - Web experience (and passion!) is highly relevant - Demonstrated ability to build demand for account planning - Experience successfully bringing account planning to clients and teams who haven't used it before - Ambition, accountability, and drive - You like to do things in a new way, you like convincing people of your point of view, you are driven to succeed Note: Some bullets start with lowercase; we keep as is. Now Benefits bullet list: From Additional Information: - medical coverage - dental - vision - disability - 401K - parental and family care leave - family forming assistance - tuition reimbursement - flexible time off Also "For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off." That's somewhat redundant; we can include paid time off as benefit. Already have flexible time off; paid time off maybe similar. We'll include paid time off as separate. Also mention "Publicis Groupe provides robust and inclusive benefit programs and policies to support the evolving and diverse needs of our talent and enable every person to grow and thrive." That's prose; we can include in abefore list. Now Pay: - Compensation Range: USD $180,215.00 - USD $268,905.00/Annually. - This role may also be eligible for bonus or incentive compensation. We'll put in
. Now About the role section: combine company description, overview, maybe also the motto "Our Publicis Groupe motto “Viva La Différence” means we’re better together, and we believe that our differences make us stronger. It means we honor and celebrate all identities, across all facets of intersectionality, and it underpins all that we do as an organization. We are focused on fostering belonging and creating equitable & inclusive experiences for all talent." This is substantive culture info; we can include in About the role. We must not include EEO boilerplate etc. Now produce HTML. Make sure to use proper escaping for