Senior Strategist (Remote)

Responsibilities

• Develop a broad understanding of all of The Athletic’s properties and media products
• Package ad products in advance of specific sports seasons and events including pricing, messaging, and promotion
• Serve as the primary point of contact for RFPs and, in response, develop and present compelling proposals that detail customized digital/social/audio sponsorship solutions and work with Sales to close deals
• Lead brainstorm meetings, manage information coming from various teams, maintain timelines and hit deadlines
• Ideate, collaborate and project manage offerings across relevant departments to create integrated programs for clients
• Creatively pull together all elements for pitch collateral (e.g., idea descriptions, screenshots, mock-ups, research, custom templates, etc.)
• Utilize research and data to articulate and support strategies and creative ideas
• Attend sales calls to pitch advertising ideas when necessary

Key Skills

• Research, Insights, and Creative Brief Development: Used proprietary tools, third-party resources and/or desk research to uncover meaningful insights, human truths and whitespace opportunities that lead to a compelling way in for creative and media
• Creative Briefing: Participated in writing a creative brief, briefing creative teams, and being an inspiring strategic partner to creative teams
• Media Strategy: Participated in responding to client RFPs and making recommendations for how to use media to bring ideas to life in ways that meet clients' campaign objectives. Familiar with the media landscape and eager to become an expert at guiding smart media decisions
• Client Deliverable/Proposal Development: Experienced in owning and creating client-ready visual proposals that are polished and inspiring

Requirements

• 5+ years of cross-platform Advertising experience (ad sales marketing, creative strategy, integrated marketing)
• A deep understanding of the current social, branded content, digital, mobile and audio landscapes
• Strong ability to turn information into insights
• Capacity to distill research into industry/client-relevant implications
• Desire to work in collaborative sales and marketing processes, including the interaction and strategy required in an advertising sales environment

Pay

The annual base salary range for this role is $80,000.00 - $85,000.00 USD. The total compensation offered for this position may vary based on factors such as education, experience, skills, and location.

Benefits

Benefits may include medical, dental and vision benefits, Flexible Spending Accounts (F.S.A.s), a company-matching 401(k) plan, paid vacation, paid sick days, paid parental leave, tuition reimbursement and professional development programs.