Senior Social Producer, Branded Content

About the Role

AMP Sports is a leading sports media company producing highly engaging content across podcasts, YouTube, and social platforms. Home to top sports podcasts such as “Cousins with Vince Carter and Tracy McGrady,” “The Triple Option with Urban Meyer, Mark Ingram II, and Rob Stone,” “Unfiltered Soccer with Landon Donovan and Tim Howard,” “Post Moves with Candace Parker and Aliyah Boston,” and “Style of Play with Julie Ertz and Kealia Watt,” as well as a network of team-focused podcasts. We are seeking a Senior Social Producer, Branded Content to develop and produce original, audience-first, premium short-form social content and digital franchises that support brand partnerships and revenue growth.

Partnering closely with leadership, social, production, sales, and marketing teams, this role will identify new content opportunities, develop creative concepts, and own execution from idea through delivery. The ideal candidate will translate advertiser briefs into content that delivers brand messaging while feeling organic, entertaining, and valuable to audiences.

Responsibilities

• Partner with content, sales, marketing, and leadership to proactively develop a pipeline of branded social franchises, sponsored concepts, and social-first extensions designed to grow audiences and create revenue opportunities.
• Oversee end-to-end execution of highly engaging branded social franchises and sponsored content, from static posts and short-form video to on-location and activation productions.
• Work with sales to translate advertiser briefs, objectives, and brand guidelines into creative concepts that feel authentic to our programming, channels, and audiences.
• Partner with individual show content and social teams to ensure alignment with broader programming and audience strategies while independently managing publishing and optimization of branded content.
• Own assigned projects from concept through delivery, managing pre-sale through post-production workflow to ensure alignment on expectations, timelines, and deliverables.
• Oversee production and post-production of social content, with the ability to edit, shoot, and/or direct when appropriate, particularly for fast-turnaround social work.
• Leverage a strong understanding of platform algorithms and content strategies across YouTube, Instagram, TikTok, Threads, and Facebook to optimize publishing and distribution for maximum audience growth.
• Identify opportunities to extend larger productions into compelling short-form and social assets rather than simply creating cutdowns.
• Work across multiple AMP Sports shows while maintaining each show’s distinct voice, audience strategy, and creative identity.
• Evaluate campaign performances, use audience data and platform analytics, and stay updated on trends to inform creative and distribution decisions.
• Produce and direct on-camera talent, athletes, and creators remotely, in-studio, and on-location as necessary.
• Serve as a flexible senior social resource across the portfolio, stepping into lead channel strategy responsibilities when needed.
• Other duties as assigned.

Requirements

• 5+ years producing premium digital and short-form social content for a media company, sports brand, agency, or digital-first brand.
• Strong experience developing original ideas and bringing them from concept through execution, particularly across social and short-form video for brands.
• Proven experience developing social programming or content strategies while integrating partner objectives that have driven measurable audience growth, engagement, or viewership.
• Highly proficient in Adobe Creative Suite, with the ability to independently edit engaging, polished short-form social content.
• Experience receiving a brand brief and independently overseeing execution of campaign requirements across social, from ideation to publishing.
• Deep fluency in YouTube, Instagram, TikTok, Facebook, and Threads channel strategies, including how content, distribution, and publishing should be adapted for each platform.
• Working fluency with production equipment (cameras, lighting, microphones) and the ability to independently shoot and produce high-quality content.
• Experience working directly with and coaching on-camera talent, athletes, creators, or other high-profile personalities.
• Strong organizational skills and the ability to align multiple teams while managing ongoing productions across several shows simultaneously.
• Highly collaborative, proactive, resourceful, and comfortable operating with significant creative ownership while maintaining alignment with key stakeholders.
• Passionate about sports content across digital channels, keeping up with the latest news, trends, and best practices.
• Experience sourcing and managing freelance crews, vendors, and other production resources for larger projects is a plus.
• Ability to travel and work nights, weekends, and holidays as projects require.

Pay

The base salary compensation range for this role is $100,000 to $120,000. Final compensation will be determined by relevant work experience, skills, certifications, and geographic location.

Benefits

• Retirement plan participation.
• Life and disability insurance.
• Health, dental, and vision plans.
• Flexible spending accounts.
• Sick leave, vacation time, and personal time.
• Parental leave.
• Employee stock purchase plan.

About the Team

The life-blood of our organization is our people. We have a compelling story, a goal-oriented culture, and we take good care of our team. Benefits include an open-door policy, upward mobility, and a strong desire to see you succeed.

Please note that this position is not eligible for visa sponsorship, including employer sponsorship for an H-1B visa, OPT-STEM employment, etc.