Senior Social Media Manager
About the Company
Museum of Ice Cream is an inclusive & immersive brand, designed to captivate your sweetest fantasy and sugar-filled daydreams online and IRL. At Museum of Ice Cream, we invite you to believe in the magic of creativity, to remind you that inclusive spaces do exist, and to show you that childlike wonder is worth savoring. In our world, ice cream is the agent of change and the vehicle to ignite the creative spirit that lives in all of us. Fueled by the power of imagination, MOIC is a universe of possibilities with tons of room for you to explore.
About the Role
As Senior Social Media Manager, you will be a hands-on social-first creative who's fluent in culture and storytelling. Blending strategy and vision, you move effortlessly from big ideas to quick-turn executions that show how our brand shows up in social and in culture. You'll help define and grow Museum of Ice Cream's social presence, planning and developing social content that is in line with our strategy, culturally relevant, and engaging. In this role, you will own and develop the social content calendar, shaping programming and creative direction of our social channels. You'll partner closely with the Director of Social, Design, Partnership, and Operations to ensure our content calendar reflects both strategic priorities and cultural moments.
Responsibilities
Editorial Planning, Execution, & Channel Management
- Translate overarching social strategy into platform-specific content plans, programming, and execution
- Own the editorial calendar, balancing evergreen storytelling, campaigns, and real-time cultural moments
- Identify emerging trends, cultural conversations, and timely opportunities to engage audiences
- Own and develop the social content calendar, creating a clear programming structure that aligns brand storytelling, cultural moments, and marketing priorities
- Develop original content franchises, recurring series, and creative concepts that support our social strategy
- Coordinate social content across creator partnerships, UGC, brand collaborations, and integrated marketing campaigns
- Create platform-specific strategies and